KINGSTON, ON, Feb. 18, 2014 /CNW/ - A registered nurse from Kingston is one of several Ontario Nurses' Association (ONA) members starring in a new television commercial calling for an end to RN cuts now airing in the city and across Ontario.
Cathryn Hoy (photo attached) is a registered nurse who works at Kingston General Hospital and is also the Bargaining Unit President.
"Cathryn is the personification of a registered nurse in Ontario," said ONA President Linda Haslam-Stroud, RN. "Her intelligence, experience, skills and warmth come through on the screen and help drive home the message in our More Nurses ads - we need more RNs to provide better, safer patient care."
ONA's television commercials began airing on Monday, February 10 and are intended to raise awareness of the need for more registered nurses for the province. Ontario has cut more than 1,000 RN positions in the last two years alone, leaving the province with the second-lowest RN-to-population ratio in the country.
Hoy says she was proud to participate in the filming of the TV ad, noting that, "In Kingston, we have seen the impact on patients that the shortage of RNs and the constant drive to cut budgets has had. Being part of the commercial is really just doing what we as RNs are here to do: advocate for our patients."
Haslam-Stroud notes that the research is clear on the impact on patients' health outcomes of RN cuts and insufficient numbers of RNs. For every extra patient added to an average nurse's workload, patient risk of suffering morbidity (complications) and mortality (death) rises by seven per cent."
The multi-media campaign includes the commercial, now airing across the province, pre-roll video and a website - www.morenurses.ca. The TV commercial can be viewed at www.morenurses.ca.
Hoy appears as a registered nurse who is caring for a patient who has suffered a heart attack and has required surgery.
Hoy joins the ONA President in urging Ontarians to question their MPPs on where they stand on RN cuts, or send a message to their MPP using the morenurses.ca website.
ONA is the union representing 60,000 registered nurses and allied health professionals, as well as more than 14,000 nursing student affiliates providing care in hospitals, long-term care facilities, public health, the community, clinics and industry.
Image with caption: "Kingston registered nurse Cathryn Hoy stars in a new television commercial for the Ontario Nurses' Association. The ads, airing now in Kingston and across the province, call for more nurses and an end to RN cuts in an effort to advocate for better, safer patient care. (CNW Group/Ontario Nurses' Association)". Image available at: http://photos.newswire.ca/images/download/20140218_C4431_PHOTO_EN_36773.jpg
SOURCE: Ontario Nurses' Association
Ontario Nurses' Association
Sheree Bond (416) 964-1979 ext.2430; cell: (416) 986-8240; [email protected]
Ruth Featherstone (416) 964-1979 ext. 2267; [email protected]
Visit us at: www.ona.org; Facebook.com/OntarioNurses; Twitter.com/OntarioNurses
The Ontario Nurses’ Association (ONA) is the union representing more than 68,000 registered nurses and health-care professionals, as well as 18,000 nursing student affiliates, providing care in hospitals, long-term care facilities, public health, the community, clinics and...
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