Soccer Express partners with generation adidas international to offer exclusive soccer experience in Spain

VANCOUVER, Nov. 2, 2017 /CNW/ - Soccer Express (soccerx.com), the largest soccer sportswear and equipment distributor in Canada, has partnered with generation adidas international to offer an exclusive soccer experience in Spain.  Through this partnership, select soccer clubs in Canada will gain access to a travel program allowing their players to attend an elite training program with the Real Madrid Foundation in Madrid, Spain.

There are two programs that will be offered to Canadian soccer clubs that are partnered with Soccer Express and who purchase and wear adidas branded gear for both their club and team wear. 

The Real Madrid Foundation Select Program, in its inaugural season in Canada, is being offered to boys born in 2001 and 2002 and will be reserved for elite level players.  Sixteen boys will be selected from across the country based on their ability and will be invited to attend an all-expense paid trip to Madrid, Spain from August 11 – 19, 2018.   Selected players will train with qualified and experienced professional coaches selected by the Real Madrid C.F. Academy Director.  This experience takes place at the Real Madrid City's state of the art training facilities and provides an inside look at the daily life of an Academy player.

Soccer Express is also able to offer a second program aimed at making this type of experience accessible to all adidas partner clubs by providing a travel program open to all players.  The travel program allows teams to travel to some of the world's top professional academies and share a similar experience as the Select Program.  The program provides all of the programming and travel planning and allows parents to confidently send their children, and themselves, to this unique opportunity at a world class soccer club.

"This is an initiative that we are happy to sponsor as it creates memorable experiences for children that they will carry with them for their entire lives," said Brad Leitch, Founder, Soccer Express.  "To be able to attend this once in a lifetime opportunity, is a childhood fantasy for many young players.  We are thrilled to be able to offer this experience of both travel and football to our club partners and hope to expand this program next year."

Soccer Express will be delivering more information on both of these programs to their soccer club partners in the coming weeks with nominations and selection of the top sixteen boys starting on November 15, 2017.

About Soccer Express
With offices and distribution points in Vancouver and Toronto, Soccer Express was founded in 1998, and is a major distributor of apparel, equipment, footwear, field accessories, and related products for soccer clubs, teams and players in Canada. Leader in the Canadian industry, Soccer Express is the largest and leading independent distributor of soccer apparel and related products in the country. With its 75 employees, Soccer Express efficiently services a wide network of clubs, teams and wholesalers. For more information, please visit us at www.soccerx.com

About generation adidas international emphasizes adidas' role as the premier provider of elite developmental opportunities to its youth soccer clubs. With generation adidas international's incomparable access to the world's top academies and tournaments, adidas clubs have the opportunity to train and play at the sport's most renowned institutions. With generation adidas international, the world of adidas soccer opens its doors. Where will you play?

SOURCE Soccer Express

Press Contact: generation adidas international: Katie Mahon, Marketing Director, phone [phone], email [email protected]; Press Contact: Soccer Express: Matthew Campbell, Marketing Director, phone [phone], email [email protected]