/R E P E A T -- Media Advisory - United Way is Using Augmented Reality to Imagine a Part of Our Skyline That You Didn't Know Existed/

TORONTO, Oct. 27, 2019 /CNW/ -

WHAT:	On Monday, October 28, United Way Greater Toronto will unveil the latest development in its award-winning #UNIGNORABLE campaign. Using augmented reality, United Way has created an #UNIGNORABLE Tower that is designed to make everyone aware of just how many people in the GTA are experiencing poverty. Media are invited to take a first look at the Tower and imagine a part of our iconic skyline that you didn't know existed.
WHERE:	Brookfield Place 181 Bay St, Toronto, ON M5J 2T3 Media check in at Sam Pollock Square within Brookfield Place (use 10 Front St entrance)
WHEN:	Monday October 28
		•	6:30pm: Media Check-In
		•	6:45pm: Unveil the #UNIGNORABLE Tower. Remarks from United Way President & CEO Daniele Zanotti
		•	7:00pm: Media interviews & opportunity to use the augmented reality app to see the #UNIGNORABLE Tower
AVAILABLE FOR INTERVIEWS:	Daniele Zanotti, President and CEO, United Way Greater Toronto
	Ruth Crammond, Vice President, Community Investment and Development, United Way Greater Toronto

SOURCE Top Shelf Events Inc.

Media Contact: Kalynn Crump, Top Shelf PR, Mobile: [phone] | Email: [email protected]

Related Links

www.topshelfevents.ca