A few weeks after New Richmond, HGrégoire opens a new franchise in Rimouski to better serve the Lower Saint Lawrence

SAINT-EUSTACHE, QC, Oct. 12, 2012 /CNW Telbec/ - Shortly after announcing the opening of a new franchise in New Richmond, in Gaspésie, HGrégoire, Canada's Car Superstore, now announces the opening of a fifth franchise on October 15: HGrégoire Canada's Car Superstore of Rimouski. This new franchise is setting up shop at 140, Montée Industrielle et Commerciale in Rimouski to better serve the entire Lower Saint Lawrence area. This represents an investment of over two million dollars, leading to the creation of nearly 20 new jobs.

The main partners of this new superstore are Ghislain Desjardins and Jean Guy Desjardins, two well known Rimouski area businessmen who own Auto Express. Mr. Ghislain Desjardins's sons are also members of the new firm's management team.

The new superstore will be positioned as the largest showroom of the Lower Saint Lawrence, with an area of 80,000 square feet and over 125 vehicles of all makes and models on display. It will offer the largest inventory of used vehicles in the entire region, and will also provide access to the full inventory of the www.hgreg.com site which consists of over 2,000 vehicles.

"We hope to consolidate our visibility in the region to reach out to our customers, and this new franchise is one more step in that direction," explains Pedro Lopez, Senior Manager, Franchise Operations and Development at HGrégoire. "Our unique business model enables us to stand apart in a highly competitive environment, and we are proud to be able to count on an experienced team like that of Mr. Desjardins for this new venture in Rimouski."

"The HGrégoire brand is synonymous with choice and quality and enjoys a high degree of credibility with consumers; that is why we are delighted to partner with this company," says Ghislain Desjardins, owner of the new superstore. "Our inventory will be the most extensive in the region by far, and we are proud to be able to give the population of the Lower Saint Lawrence direct access to it."

About HGrégoire, Canada's Car Superstore
Founded in 2003, HGrégoire, Canada's Car Superstore is the leading specialist in pre-owned vehicle sales and in record time has risen to the top of its domain in Québec. The company enjoys a prized reputation as having the best customer/sales representative relationship and continues to pursue its expansion thanks to its various awards, scope of products, and the quality of its vehicles and of the service it provides. HGrégoire has invested close to $75 million so far and has generated more than 500 direct and indirect jobs. With the addition of the Rimouski outlet, the company now has 11 car superstores including the first one in St-Eustache, its head office, and those in Laval, Montréal, Carignan, Trois-Rivières, Saguenay, Estrie (Magog), Québec, Gaspésie (New Richmond) and Doral, Miami, Florida.

SOURCE: Mégacentres H. Grégoire

Source
Mégacentres HGrégoire
Michelle Therrien
Vice-President, Marketing
450 472-7272, ext. 182
[email protected]

Information
Valérie Gonzalo
514 626-6976
[email protected]