A swimming start to the urban beach in Montreal! - More than 8,600 Montrealers and tourists lazed on the new Clock Tower Beach this weekend

MONTREAL, June 18, 2012 /CNW Telbec/ - The all-new city beach in Montreal, Clock Tower Beach, welcomed a total of 8,626 visitors over the weekend. To celebrate its official opening, admission to Clock Tower Beach was free this Saturday and Sunday, June 16 and 17.

On Saturday, 4,470 visitors enjoyed the white sand, colourful parasols, refreshing mists and breathtaking views. There were 4,156 people at the beach on Sunday.

Visitors were thrilled by the experience and pleasantly surprised by the idea of an urban beach in Montreal. Plus, Mother Nature gave a major boost temperature-wise. "The response has been extremely positive. We are very proud of this project, which has given the public special access to banks of the St. Lawrence. Now we hope that these numbers will continue the rest of the summer," said Claude Benoit, President and CEO of the Old Port of Montreal Corporation.

The next artistic and cultural activities in store at the beach:

Red Bull Solstice at the Old Port
On Thursday, June 21, from 5 to 11 p.m., we're celebrating the longest day of the year with drinks and dancing up till the sun goes down … and that's when the big surprises begin, with the Red Bull Solstice. If you're 18 or over, you won't want to miss this event. Tickets are on sale at www.redbull.ca, the Clock Tower Beach box office and the information booth on Jacques-Cartier Quay

Art in the Sand
From Saturday, June 23 to Monday, July 2, Coppertone is presenting Art in the Sand at the Clock Tower Beach. A team of sand sculptors will be working all weekend to create amazing, ephemeral works on the Beach. Members of the public are invited to vote for their favourite sculpture, on site or via the Web.

Vins de Provence Rosé Moments
On Wednesday, June 27, and Wednesday, August 29, from 6 to 9 p.m. Happy hours inspired by nights on Miami Beach! With your feet buried in the sand, groove to the beat of a guest DJ while you indulge in Mediterranean tapas and Provencal wines.

For more information: 
http://www.oldportofmontreal.com/clock-tower-beach.html

The Old Port thanks Vins de Provence and ESKA, official sponsors of the Clock Tower Beach, as well as Coppertone and acknowledges the support of its main partner, the Government of Canada, of TELUS, Sleeman and Coca-Cola, and of the Canadian Wildlife Federation.

Photos: http://www.Vieuxportdemontreal.com/media/PlagedeHorlogeClockTowerBeach

Source:
Old Port of Montréal Corporation

Information:
Julie Mailhot Public relations officer
514.283.8085
Cell: 514.838.4524
[email protected]