Automatic Securities Disposition Plan Established by Thinkific's Chief Executive Officer

VANCOUVER, BC, Mar. 1, 2023 /CNW/ - Thinkific Labs Inc. ("Thinkific" or the "Company") (TSX: THNC) today announced that its Chief Executive Officer, Greg Smith, established an automatic securities disposition plan ("ASDP"), in accordance with applicable Canadian securities legislation and the Company's internal policies. The ASDP has been established by Mr. Smith for personal and financial planning purposes and does not reflect Mr. Smith's views on the future prospects of the Company. Mr. Smith will continue to hold a significant equity interest in the Company following the sale of shares under the ASDP.

The ASDP permits trades to be made in accordance with pre-arranged instructions given when Mr. Smith was not in possession of any material undisclosed information. The ASDP will be effective on March 9, 2023 (the "Effective Date") and sales of the subordinate voting shares (the "Subordinate Voting Shares") under the ASDP may commence on the Effective Date.

Up to 30,000 Subordinate Voting Shares, representing approximately 0.0375% of the issued and outstanding Subordinate Voting Shares and multiple voting shares of the Company (the "Multiple Voting Shares"), may be sold under the ASDP implemented by Mr. Smith. All such Subordinate Voting Shares would be issued upon the conversion of up to 30,000 Multiple Voting Shares held by Mr. Smith in accordance with the Articles of the Company. The ASDP is designed to allow for an orderly disposition of the Subordinate Voting Shares at prevailing market prices over the course of the 22-day period that sales under the ASDP are expected to take place.

Mr. Smith has provided pre-arranged instructions in writing to the independent agent administering the ASDP, including the number of securities to be sold and setting out minimum trade prices. The ASDP prohibits the agent administering the ASDP from consulting with Mr. Smith regarding any sales under the ASDP and prohibits Mr. Smith from disclosing to the agent any information concerning the Company that might influence the execution of the ASDP. The ASDP has been authorized and established in the form approved by the Company and contains meaningful restrictions on the ability of Mr. Smith to amend, suspend or terminate the ASDP.

This announcement is made and will be available on SEDAR at www.SEDAR.ca pursuant to the recommended practices set forth in Staff Notice 55-317 Automatic Securities Disposition Plans of the Canadian Securities Administrators. Information regarding the ASDP and transactions thereunder, as the case may be, may be accessed on SEDI at www.sedi.ca.

About Thinkific

Thinkific (TSX: THNC) makes it simple for entrepreneurs and established businesses of any size to scale and generate revenue by teaching what they know. Our Platform gives businesses everything they need to build, market, and sell online courses and other learning products, and to run their business seamlessly under their own brand, on their own site. Thinkific's 50,000+ active creators earn hundreds of millions of dollars in direct course sales while teaching tens of millions of students. Thinkific is headquartered in Vancouver, Canada, with a distributed and growing team.

For more information, please visit www.thinkific.com.

SOURCE Thinkific Labs Inc.

Media Contact: Josh Stanbury, [email protected]; IR Contact: Janet Craig, [email protected]