autoTRADER.ca launches original content series featuring professional hockey players
"Ungaraging" takes a look inside the garages of Brent Burns and Brad Marchand
TORONTO, Oct. 11, 2018 /CNW/ - As the hockey season gets underway, autoTRADER.ca is pleased to present "Ungaraging" – an original content series that takes a look inside the garages of professional athletes. Kicking off with Canadian all-star hockey players, Brent Burns and Brad Marchand, the series explores the vehicles players drive and the role the garage has played in their lives- from taping sticks to practicing slap shots, for many players, it was their first arena.
The first Ungaraging episode features defenceman and five-time all-star Brent Burns. Growing up in Barrie, Ont., Burns' garage was an unfinished space where he spent endless hours shooting pucks and playing hockey with his father. Now, years later, Burns is making new memories with his own kids in his own 'garage,' which in typical Burns fashion, happens to be a massive 400-acre Texas ranch. From a work truck, to his infamous RV, the vehicles in Burns' garage are filled with memories ranging from family date nights to cross-country road trips.
"With Ungaraging we wanted to create something original that not only offers a glimpse into the vehicles players drive, but also offers a behind the scenes look at the lives and memories that come along with growing up in and around their garage – something quintessentially Canadian," says Kevin Cheng, Director of SEO and Content at autoTRADER.ca. "While cars and unique vehicles play a strong role in our series, these stories speak even more broadly to what it means to be growing up chasing a dream - something we can all relate to."
This is the first instalment in the Ungaraging series, produced by autoTRADER.ca, who has long been recognized as the automotive go-to site for buying, selling and researching vehicles. The move comes as the site continues to expand its news and features offering, adding lifestyle and entertainment content.
Canadians can watch the first Ungaraging with Brent Burns at autoTRADER.ca/BrentBurns. Stay tuned in the coming weeks for the second Ungaraging episode, featuring Brad Marchand and his garage in his hometown of Halifax, N.S.
About TRADER Corporation
TRADER Corporation is a trusted Canadian leader in online media, managing automotive consumer marketplaces. The company's primary online destinations include: autoTRADER.ca and autoHEBDO.net. autoTRADER.ca offers the largest inventory of new cars and used cars in Canada, available via our website and mobile applications. Visitors buy or sell cars, trucks or other motorized vehicles quickly, easily and conveniently. Buyers can search based on vehicle model, make, colour and geographic location to find the deal that is right for them. autoTRADER.ca is also an online destination for auto enthusiasts, featuring news and reviews from well-known automotive journalists. Follow autoTRADER.ca on Facebook, Twitter, Google+ and on YouTube.
SOURCE autoTRADER.ca
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