Bang & Olufsen Yorkville Announces Toronto's Premier 5K Charity Run, the B&O
Yorkville Run in Support of YWCA Elm Centre, Taking Place During This Year's
Toronto International Film Festival

    


    TORONTO, Sept. 3 /CNW/ --

    (Logo: http://photos.prnewswire.com/prnh/20060413/CGTU021LOGO-a)
    (Logo: http://www.newscom.com/cgi-bin/prnh/20060413/CGTU021LOGO-a)

    
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<p>What: Bang & Olufsen Yorkville announces Toronto's premier 5K run, the first annual B&O Yorkville Run in support of YWCA Elm Centre, a project to provide affordable and supportive homes for women and women-led families in downtown <span class="xn-location">Toronto</span>.</p>
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    Where: Start at Cumberland Street and Bellair Street.


    When: Sunday September 12th, 2010, at 9:30 a.m.
    
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<p>The B&O Yorkville Run is a community initiative that will unite local runners and businesses to compete and have fun while supporting an important local charity, the YWCA Elm Centre.</p>
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<p>Not your average run, participants will have the chance to win cash and prizes including <span class="xn-money">$1,000</span> for first place, <span class="xn-money">$500</span> for second place, <span class="xn-money">$250</span> for third place, Biom shoes by ecco, and gift certificates to Yorkville's hottest restaurants and hotels. All runners will enjoy a morning warm up, hair touch ups by Blo Blow Dry Bar after the race, a post-race breakfast by Cantine Bar & Grill, Black Camel and Crepes a GoGo, and a chance to run alongside celebrities in town for TIFF.</p>
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<p>"This run exemplifies the ways in which <span class="xn-location">Toronto</span> is coming together to improve our city. Affordable, supportive housing is critical to the well-being of individual families and the city as a whole. We are thrilled that Bang & Olufsen Yorkville is helping us build the YWCA Elm Centre," says Heather McGregor, CEO, YWCA <span class="xn-location">Toronto</span>.</p>
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<p>The YWCA Elm Centre will provide new affordable apartments and support from counsellors and social workers for women and women-led families in the downtown core. A home for women with low incomes and their children, women living with mental health issues and Aboriginal families, this <span class="xn-money">$80-million</span> development will ensure residents have the resources and support they need to maintain their housing and flourish.</p>
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<p>Environmentally sustainable - with geothermal heating and cooling, green roofs and rooftop gardens - Elm is the only development of its kind in <span class="xn-location">Canada</span>. With B&O Yorkville Run participants' help, the YWCA Elm Centre will be ready for families in 2011.</p>
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<p>Registration is <span class="xn-money">$55</span> until race day and <span class="xn-money">$70</span> the morning of the race. Register online at <a href="http://www.yorkvillerun.com">www.yorkvillerun.com</a>.</p>
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<p>The B&O Yorkville Run's presenting sponsor is TD Waterhouse <span class="xn-location">Canada</span> Inc. Other sponsors include: The Running Room, Biom by ecco, Aston Martin, Four Seasons Hotel, Pur Gum, MoRoCo Chocolat, Ferrari Maserati, XM Radio, Joso's Restaurant, Cantine Bar & Grill, Blo Blow Dry Bar, Black Camel, Crepes a GoGo, ROTHCON and Studio B.</p>
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<p>YWCA <span class="xn-location">Toronto</span> is the city's trusted multi-service organization by, for and about women and girls. The YWCA Elm Centre will offer women and women-led families in downtown <span class="xn-location">Toronto</span> the keys to independence and stability.</p>
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    For more information visit: www.yorkvillerun.com






    

For further information: Jennifer Love, [phone], [email protected], or Alyssa Fraser, [phone], [email protected], both of duet public relations, for Bang & Olufsen Yorkville