Bell Media Named Brand Partner of the Year by strategy Magazine

- Bell Media recognized for campaigns with Air Canada, Virgin Mobile, H&M, Blackberry, Ford Fiesta and more ̵

BellMediaPR.ca
twitter.com/BellMedia_PR

To tweet this release: http://bit.ly/GHnQet

TORONTO, Oct. 7, 2013 /CNW/ - Bell Media is proud to announce that strategy magazine has named the Bell Media Brand Partnerships team "Brand Partner of the Year" in the publication's annual Brands of the Year issue. The "Brand Partner of the Year" honour was bestowed to Bell Media based on the merit of a number of successful content integrations and cross-promotional campaigns including work with Air Canada on THE AMAZING RACE CANADA; executions with Virgin Mobile, H&M, and Blackberry on the MMVAs; and two revolutionary partnerships for MTV done in conjunction with Sony and Ford respectively. strategy magazine, published by Brunico Communications Ltd., uncovers and shares the vision and ideas of Canada's national marketing community via a monthly magazine and online hub. To read the magazine's feature on Bell Media's Brand Partnership team, click here.

"We are incredibly proud that our Brand Partnership team has been recognized for their influential, innovative, and buzz-worthy campaigns," said Luc Sabbatini, President, Bell Media Sales. "It is with great pride and confidence that we deliver our clients even more exceptional work in the coming months."

Bell Media Brand Partnerships continues to live up to its reputation by developing unique and innovative opportunities. Recently, Comedy has embarked on its biggest and most creative campaign to date with Stanfield's + Comedy Exposed! As well, the team is working on new initiatives for MUCH PRESENTS: THE BIG JINGLE, THE 86^th ANNUAL ACADEMY AWARDS^®, CTV's MASTERCHEF CANADA, THE 2014 JUNO AWARDS,THE 2014 MTV MOVIE AWARDS, THE 2014 MMVAs, and Season 2 of THE AMAZING RACE CANADA.

About Bell Media
With passion and an unrelenting commitment to excellence, Bell Media creates content and builds brands that entertain, inform, engage, and inspire audiences through the platforms of their choice. Bell Media is Canada's premier multimedia company with leading assets in television, radio, out-of-home advertising, and digital media. Bell Media owns 30 local television stations led by CTV, Canada's #1 television network; 34 specialty channels, including TSN and RDS, Canada's most-watched specialty channels in English and French; four pay TV services, including The Movie Network and Super Écran; and is managing shareholder of premium pay-per-view service Viewers Choice Canada. Bell Media is also Canada's largest radio broadcaster, with 107 licensed radio stations in 55 markets across Canada. Bell Media owns Astral Out-of-Home, one of Canada's most dynamic and innovative out-of-home advertising companies. Bell Media also operates more than 200 websites, delivers TV Everywhere with its innovative GO video streaming services, including TMN GO and Bravo GO, and owns Dome Productions Inc., a multi-platform production company. Bell Media is part of BCE Inc. (TSX, NYSE: BCE), Canada's largest communications company.

SOURCE: Bell Media

Natalie Cole, Bell Media, 416.384.2140 or [email protected]
Sara McLaren, Bell Media, 416.384.6104 or [email protected]