Benjamin Moore® Reveals Guilford Green HC-116 As Its 2015 Colour of the Year

Benjamin Moore Identifies 2015 Colour Trends, Featuring Monochromatic Colour Designs and Saturated Hues For A Balanced Home

MONTVALE, NJ, Oct. 14, 2014 /CNW/ - Benjamin Moore, North America's favourite paint, colour and coatings brand, today released its highly anticipated 2015 Colour of the Year – Guilford Green HC-116, a stunning silvery green that complements both modern and traditional styles in a seamless manner. In addition to unveiling the Colour of the Year, Benjamin Moore introduced Colour Trends 2015, a curated palette of 23 colours consisting of beautiful green, blue, blush and berry shades that can transform a space. Benjamin Moore continues to be the influential leader in paint colour for homeowners and designers by forecasting colours and combinations that are truly livable and practical for every style and home.

"We chose Guilford Green as our 2015 Colour of the Year because it can be the hero or the highlight in any room, enhancing the architectural identity of a space," said Ellen O'Neill, Creative Director at Benjamin Moore. "Guilford Green is the perfect thread to connect nature, spaces and interiors with colour schemes that signify fresh energy and growth."

Taking cues from trends in fashion, textiles and the arts, the Benjamin Moore Colour Studio team spotted the common thread of balanced palettes and a design sentiment that continued to reflect a sense of optimism. Guilford Green harmoniously complements the Benjamin Moore Colour Trends 2015 palette, which also celebrates the concept of monochromatic colours – using warm, cool, dark and light layers of the same hue – in the home. With a monochromatic colour scheme throughout a floor plan, each room can have a very distinctive look, making it almost imperceptible that there is a single hue at work.  Exploring monochromatic colours allows for a fresh and cohesive approach in designing a room as the colour combinations are virtually endless. Employing various sheens creates additional layers of texture in a space.

The Colour Trends 2015 collection features four gorgeous colour families – green, blue, blush and berry. The bold, more saturated hues represent an evolution from the soft pastels that comprised the brand's Colour Trends 2014.

"Homeowners are ready to experiment with colour and are more confident with making unique design choices for the home," added O'Neill. "Within each colour family in the Colour Trends 2015 palette, we offer a spectrum of hues to play with and experiment to find what's right for any home."

The 23 colours of the Colour Trends 2015 palette are highlighted below:

Green:

• Guilford Green HC-116
• Seahorse 2028-70
• Timothy Straw 2149-40
• High Park CC-620
• Split Pea 2146-30
• Jack Pine CC-660
• Maid of the Mist CC-728

Blue:

• Patriotic White 2135-70
• Harbour Fog 2062-70
• Blue Hydrangea 2062-60
• Oxford Gray 2128-40
• Blue Danube 2062-30

Blush:

• Pink Damask OC-72
• Chantilly Lace OC-65
• Soft Sand 2106-60
• Halo OC-46
• Silver Fox 2108-50

Berry:

• Cinnamon Slate 2113-40
• Universal Black 2118-10
• Caponata AF-650
• Portland Gray 2109-60
• Old Claret 2083-30
• Radicchio CC-32

Benjamin Moore 2015 Colour of the Year and Colour Trends can only be achieved with Benjamin Moore paints. Offering residential paints for any project, the Benjamin Moore portfolio includes Aura^®, Aura^® Bath & Spa, Regal^® Select, ben^® and ADVANCE^®. All 3,500 Benjamin Moore colours are available in pint samples at local retailers along with Colour Trends 2015 curated palette cards. Benjamin Moore products are exclusively found at the more than 5,000 Benjamin Moore independently owned paint and decorating retailers across the U.S. and Canada.

To learn more about the Benjamin Moore 2015 Colour of the Year and Colour Trends palette, or to find the closest Benjamin Moore retailer, visit www.benjaminmoore.ca. For more information search #ColourTrends2015 on social media channels including Facebook (Benjamin Moore Paints), Twitter @BenjaminMooreCA, Pinterest (Benjamin Moore) and Instagram @benjaminmoore.

About Benjamin Moore & Co.

Benjamin Moore & Co., a Berkshire Hathaway company, was founded in 1883. One of the North America's leading manufacturers of premium quality residential, commercial and industrial maintenance coatings, Benjamin Moore maintains a relentless commitment to sustainable manufacturing practices and continues to develop the most eco-responsible formulations possible. In 2012, the company's Natura^® paint received the Green Good Housekeeping Seal, acknowledging its high degree of sustainability plus rigorously tested performance. Other superior products in the Benjamin Moore Green Promise^® portfolio include Aura^®, Regal^® Select, ben^® and Ultra Spec^® 500 paint for commercial interiors – all built upon our patented Gennex^® platform that has changed the industry and earned the passion and loyalty of homeowners and professional painters by delivering extremely low-VOC and peerless beauty and performance. J.D. Power and Associates 2014 Interior Paint Satisfaction Study ranked Benjamin Moore highest in consumer satisfaction, marking the fourth consecutive year and fifth time the company has earned this rating. Benjamin Moore paints deliver authentic Benjamin Moore colours and are available exclusively from Benjamin Moore's more than 5,000 paint and decorating dealers.

Image with caption: "Benjamin Moore?'s 2015 Colour of the Year is Guilford Green HC-116. Guilford Green is part of a curated palette of 23 colours that make up the 2015 Colour Trends. (CNW Group/Benjamin Moore)". Image available at: http://photos.newswire.ca/images/download/20141014_C3607_PHOTO_EN_6652.jpg

SOURCE: Benjamin Moore

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