Bodylogix Announced as Part of GNC Move to Expand its Selection of Clean Proteins in U.S.

TORONTO, Dec. 1, 2014 /CNW/ - Bodylogix, a North American leader in the production of clean proteins, is proud to announce a nationwide U.S. partnership with General Nutrition Centers (GNC), the world's leading specialty nutritional-supplements retail chain. The new alignment puts Bodylogix protein supplements at the forefront of GNC's newly expanded natural protein section. Bodylogix all-natural proteins in whey and vegan formulas are now available across the U.S. at 3000 GNC retail locations.  

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"Plant-based proteins continue to experience explosive growth along with an increasing demand for natural and clean proteins that are free of artificial sweeteners and flavors," says Shazad Bukhari, CEO of The Winning Combination, which manufactures and distributes Bodylogix products. "With all-natural ingredients and visionary eco-packaging, Bodylogix is a natural fit to help accelerate GNC's new retail growth strategy. Together, Bodylogix and GNC are well positioned to become the leading market providers of natural and vegan-friendly proteins in the U.S."

Bodylogix Whey Protein and Bodylogix Vegan Protein are available at GNC stores in natural vanilla bean or natural dark chocolate flavors. Bodylogix proteins mix easily with or without a blender and are packaged in an eco-friendly canister that is compostable and recyclable.

• Bodylogix Natural Whey Protein is sourced from grass-fed, pasture-raised cows that are free of added hormones and antibiotics. With 24 grams of protein per serving, the formula is gluten free, contains no soy protein or added sugar and is sweetened naturally with organic stevia.

• Bodylogix Vegan Protein is a nutritionally complete plant-based protein from five plant sources (free from pesticides, herbicides and heavy metals) that provides an optimal amino acid profile. With 25 grams of protein per serving, the formula is gluten free, lactose free, contains no soy protein or added sugar and is sweetened naturally with organic stevia.

"GNC is excited to be partnering with Bodylogix as we focus on providing our customers with an increased selection of natural protein offerings free of artificial flavors and sweeteners," says Janine Mitchell, Vice President of Lifestyle, Diet and Energy, GNC. "The Bodylogix lineup of products fits well with this strategy and will play an integral role in the successful growth of this category segment." 

Bodylogix also offers online access to a fitness trainer and nutritionist at bodylogix.com with the purchase of a Bodylogix supplement, and a free mobile app to help consumers meet their healthy fitness and weight-loss goals. The Bodylogix Personal Coach features step-by-step exercises, nutritious recipes and customized meal plans for vegan, vegetarian or traditional diets, along with the ability to set goals and track progress.

Based in Canada, Bodylogix is a market leader in the production of protein supplements — it was the first in the world to offer a compostable protein canister and among the first to sweeten naturally with organic stevia. Bodylogix products undergo unsurpassed quality control measures for fully-tested end product accuracy in the company's Canadian manufacturing facility. Bodylogix supplements are sold in Canada, the U.S. and South Africa, with expansion to Europe, Australia, Mexico and South America slated for 2015.

For more information, visit bodylogix.com.

SOURCE: Bodylogix

Media Contact: Sherry Lawlor, LexPR Canada, 416-542-9140 x3366, [email protected]