BV! Media increased sales by 29% year-over-year in the three-month period
ended March 31, 2010

MONTREAL, May 26 /CNW Telbec/ - BV! Media Inc. (TSX Venture Exchange: BVM) released its interim financial statements for the three-month period ended March 31, 2010 ("Q1 2010"). Compared to the three-month period ended March 31, 2009 ("Q1 2009"), revenues increased by 29% to $3.2 million and gross profit increased by 18%. While net income was modest, at $11,576, it compares favourably with the net loss of $63,956 recorded last year. Also compared to Q1 2009, EBITDA increased by 166% to $108,414 and adjusted EBITDA, which excludes the effect of stock-based compensation, increased by 68% to $118,145.

"We are encouraged by the pace of growth in sales", says Tom Vorias, Chief Financial Officer of BV! Media. "While our Toronto office opened only in February, we already began to experience some positive impact to sales towards the end of the first quarter. Thanks to our investment in a highly skilled sales force and in our first-class behavioural targeting technology, we expect to fully benefit from the rebound in the advertising market this year by increasing our market share, especially in English Canada. An expected increase in sales over the next few quarters should also help us return to more normalized profit margins as the year progresses."

    
    Table summarizing the main financial results

    All figures are in $.
    -------------------------------------------------------------------------
                   For three-month period ended:     March 31,     March 31,
                                                         2010          2009
    -------------------------------------------------------------------------
    Revenues                                        3,191,665     2,473,910
    -------------------------------------------------------------------------
    Gross profit                                    1,479,008     1,255,333
    -------------------------------------------------------------------------
    Net earnings (loss)                                11,576       (63,956)
    -------------------------------------------------------------------------
    Basic and diluted earnings (loss) per share          0.00         (0.00)
    -------------------------------------------------------------------------
    EBITDA*                                           108,414        40,729
    -------------------------------------------------------------------------
    % EBITDA on sales                                     3.4%          1.6%
    -------------------------------------------------------------------------
    Adjusted EBITDA*                                  118,145        70,318
    -------------------------------------------------------------------------
    * : EBITDA is defined as earnings before interest, income taxes,
        depreciation and amortization, impairment of fixed assets,
        intangible assets and long-term investments. Adjusted EBITDA is
        defined as EBITDA to which the corporation adds stock-based
        compensation, since this expense does not result in any use of
        operating cash flows by the Corporation. EBITDA and Adjusted EBITDA
        are provided as a supplementary earnings measure to assist readers
        in determining the ability of BV! Media to generate cash from
        operations and to cover financial charges. They are also widely
        used for business valuation purposes. These measures do not have a
        standardized meaning prescribed by Canadian generally accepted
        accounting principles and may not be comparable to similar measures
        presented by other companies.
    

About BV! Media Inc.

BV! Media is a leading Canadian Internet advertising network, representing exclusively over 400 top-tier publishers with a combined reach of over 15 million unique visitors per month in Canada, and the publisher of the BRANCHEZ-VOUS! news and information portal.

BV! Media is listed on the TSX Venture exchange under the symbol BVM and has approximately 60.5 million shares outstanding. Additional information on the Corporation can be obtained on SEDAR and at www.bvmedia.ca

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

For further information: Media: Patrick Pierra, President, Content and co-Chief Executive Officer, [phone] ext. 249, [email protected]; Analysts and investors: Tom Vorias, Chief Financial Officer, [phone] ext. 223, [email protected]