Calling all Geeks - PEER 1 Hosting Expands in Canada with Launch of
ServerBeach

Dedicated hosting through ServerBeach offers greater value and choice for startups and SMBs

TORONTO, July 14 /CNW/ - ServerBeach, a leading dedicated hosting provider that prides itself on being built 'By Geeks, For Geeks', today announced the availability of ServerBeach in Canada. Dedicated hosting in Canada through ServerBeach is now available for purchase worldwide and will be housed at PEER 1 Hosting's flagship US$40 million data centre in Toronto, which opened earlier this year. PEER 1 Hosting (TSX:PIX) acquired the dedicated hosting company in 2004 to help further its business by providing the necessary assistance to startups and small businesses around the world.

"We understand geographic location is an important factor for our customers when choosing where to house information," says Robert Miggins, Senior Vice President, Business Development, ServerBeach. "We are committed to servicing our fellow geeks to the highest degree and are thrilled to be able to offer a full suite of services in Canada to support them, North and South of the border, as they grow."

PEER 1 Hosting's new 41,000 square-foot data centre is the most efficient data centre the Vancouver-based company has built to date, with increased power densities, high reliability and robust security. It also marks the first time PEER 1 Hosting will be offering all three hosting services - managed hosting, dedicated hosting and colocation - in Canada, enabling greater choice and flexibility to meet customer needs and current demands.

"While in theory hosting is a borderless business, in practice geography is very much a relevant factor. When it comes to choosing a hosting provider, where the data centre is located is a key part of a potential customer's decision-making process," said Philbert Shih, Senior Analyst for Hosting at Tier1 Research, a division of The 451 Group. "There are legal and regulatory issues to consider, while cultural and linguisitc factors should not be overlooked. There is also a comfort and convenience factor when it comes to where IT infrastructure is hosted, and distance to and from a data centre impacts performance and latency. Hosters that set up operations in multiple geographies and legal jurisdictions have a value propostion that will open the door to a wider range of opportunities."

Unlike competitors, where service often ends once the server is connected, PEER 1 is focused on providing customers with continued support as their businesses grow, starting with dedicated hosting through ServerBeach, an inexpensive entry point for low traffic websites, through to colocation and managed hosting, which helps minimize internal IT pressures so businesses can put a greater emphasis on core business operations.

ServerBeach/PEER 1 Hosting Customer Giveaway

Although the hockey season is over, ServerBeach and PEER 1 Hosting is keeping the game alive with limited edition jerseys for its new customers. Beginning July 14, every new PEER 1 Hosting and ServerBeach customer in Canada will receive either an authentic PEER 1 Hosting or ServerBeach hockey jersey. Official jerseys are available through to the end of Summer 2010. For additional information, visit http://www.peer1.com/hostingsolutions/jersey-promo/

About ServerBeach

ServerBeach, a division of PEER 1 Hosting, offers self-managed dedicated servers built 'By Geeks, For Geeks' (TM). Built on solid hardware, server automation tools and the PEER 1 SuperNetwork, ServerBeach provides Linux and Microsoft users with a low-cost dedicated server, complete with a full set of developer's tools. The company specializes in self-managed dedicated servers on Linux and Windows platforms. ServerBeach offers dedicated hosting in five locations worldwide including Herndon, Los Angeles, London, San Antonio, and now Toronto. It has more than 10,000 servers and is built on the PEER 1 Hosting network with 17 data centres throughout North America and Europe.

About PEER 1

PEER 1 Hosting is one of the world's leading IT hosting providers. The company is built on two obsessions: Ping & People. Ping, represents its commitment to best-of-breed technology, founded on a high performance 10GB SuperNetwork(TM) connected by 17 state-of-the-art data centres, 21 points-of-presence and 10 colocation facilities throughout North America and Europe. People, represents its commitment to delivering outstanding customer service to its more than 10,000 customers worldwide, backed by a 100 percent uptime guarantee and 24x7x365 FirstCall Support(TM). PEER 1's portfolio includes Managed Hosting (http://www.peer1.com/hosting/), Dedicated Servers (http://www.serverbeach.com/servers/) under the ServerBeach brand, Colocation (http://www.peer1.com/hosting/) and Cloud Services. Founded in 1999, the company is headquartered in Vancouver, Canada, with European operations headquartered in Southampton, UK. PEER 1 Hosting shares are traded on the TSX under the symbol PIX. For more information visit: www.peer1.com or www.peer1hosting.co.uk.

Forward Looking Statements:

Statements in this release relating to matters that are not historical fact are forward-looking statements based on current expectations, forecasts and assumptions that involve risks and uncertainties that could cause actual outcomes and results to differ materially. Factors that could cause or contribute to such differences include, but are not limited to, general economic conditions, changes in technology, reliance on third party manufacturing, managing rapid growth, global sales risks, limited intellectual property protection and other risks and uncertainties described in PEER 1 Hosting's public filings with securities regulatory authorities.

For further information: Media Contact: For North American inquiries please contact Katie Boland at MAVERICK PR, 416-640-5525 ext. 228, [email protected]; For European media inquiries please contact Champion Communications, [phone], [email protected]