Canada's hottest celebrity chefs recruiting foodies to compete in the inaugural KitchenAid Cook for the Cure Culinary Showdown

TORONTO, Aug. 1, 2013 /CNW/ - An all-star lineup of Canadian chefs, including Lynn Crawford, Chuck Hughes, Mark McEwan, Vikram Vij and Corbin Tomaszeski are recruiting foodies to compete on their team for the first-ever KitchenAid Cook for the Cure Culinary Showdown. Hosted by actor Dean McDermott, this extraordinary challenge gives culinary enthusiasts the opportunity to fundraise for a chance to cook alongside celebrity chefs in the type of team cooking challenge normally reserved for TV. Food lovers can register and begin fundraising today at cookforthecure.ca.

Taking place at Toronto's Fairmont Royal York Hotel on December 7, 2013, the KitchenAid Cook for the Cure Culinary Showdown is an exclusive experience in support of the Canadian Breast Cancer Foundation (CBCF) to help realize the organization's vision of creating a future without breast cancer. CBCF is the largest non-governmental funder of breast cancer research in Canada.

"With the KitchenAid Cook for the Cure event, we're challenging foodies across Canada to put their best plate forward by doing what they love for the cure," said Aleksandra Hoszowski, Senior Brand Manager, KitchenAid Canada.  "This event is a great opportunity for passionate home chefs to get up close and personal with their favourite culinary idols while supporting breast cancer research and the valuable programs funded by CBCF."

"I'd like to thank all of the fundraisers, sponsors and fabulous chefs who are supporting our vision of a future without breast cancer," said Sandra Palmaro, CEO of the Canadian Breast Cancer Foundation, Ontario Region. "Donations from this event allow CBCF to continue to fund relevant, innovative research and support and advocate for the breast cancer community."

The KitchenAid Cook for the Cure Culinary Showdown provides foodies an opportunity to fundraise for a chance to meet, learn from, and compete with Canada's top chefs, including:

• The top 50 fundraisers will put their culinary talents to the test live on stage with a celebrity chef. Five teams of 10 will compete under pressure to create three unique dishes. Participants will be judged by an expert panel on taste and presentation.
• Participants who raise at least $2,500 earn a spot to participate in the Culinary Showdown's Celebrity Chefs School. During the chefs school portion of the event, participants will be coached on everything from ingredient picking to proper plating by Canada's top cooking masters.
• Participants who raise a minimum of $1,000 are invited to take in the thrilling culinary battle in person as a member of the Culinary Showdown audience on December 7.

In 2013, KitchenAid Canada will support the breast cancer cause by donating $100,000 or more to CBCF through its Cook for the Cure sponsorship and Pink Product Collection sales. Since 2002 over $2.3 million has been raised through the KitchenAid's Cook for the Cure programs including $75 donations to the CBCF for every KitchenAid Raspberry Ice Stand Mixer sold.

Food lovers, cooking connoisseurs and novices alike are invited to join KitchenAid and the CBCF in the fight against breast cancer by participating in this one-of-a-kind opportunity to learn from the best chefs in the country. Register today and find out more about the KitchenAid Cook for the Cure Culinary Showdown at: www.cookforthecure.ca.

About KitchenAid Canada
Since the introduction of its legendary stand mixer in 1919 and first dishwasher in 1949, KitchenAid® has built on the legacy of these icons to create a complete line of products designed for cooks. Today, the KitchenAid brand offers virtually every essential for the well-equipped kitchen with a collection that includes everything from countertop appliances to cookware, ranges to refrigerators, and whisks to wine cellars.  KitchenAid believes that preparing and sharing food together is a wonderful way to connect with family and friends. Visit www.KitchenAid.ca to learn more.

About the Canadian Breast Cancer Foundation
The Canadian Breast Cancer Foundation is the leading community-driven organization in Canada dedicated to creating a future without breast cancer.  Our investments in innovative and relevant research and education have led to progress in breast cancer prevention, diagnosis, treatment and care. Since 1986, we have been at the forefront of a nationwide movement supporting and advocating for the breast cancer community. Join us at www.cbcf.org.

Image with caption: "Celebrity chefs Lynn Crawford and Mark McEwan battled it out in an intense culinary skills competition at the launch event for the KitchenAid Cook for the Cure Culinary Showdown in support of the Canadian Breast Cancer Foundation. To get involved visit cookforthecure.ca. (CNW Group/KitchenAid Canada)". Image available at: http://photos.newswire.ca/images/download/20130801_C2764_PHOTO_EN_29427.jpg

SOURCE: KitchenAid Canada

Media contact:
Laura Tulley
H+K Strategies for KitchenAid
416.413.4635
[email protected]