Canada's newest national wireless provider launches in Edmonton

WIND Mobile expands network, plans to open seven stores in Edmonton

EDMONTON, Feb. 25 /CNW/ - Globalive's WIND Mobile officially launched in Edmonton today, opening six retail locations across the city, with another one in the Edmonton City Centre set to open next month. The new mobile company made history last December by becoming the first national wireless provider to launch in Canada in over a decade.

"A new day in wireless has come to Edmonton!" said Anthony Lacavera, Chairman of Globalive and WIND Mobile. "We are building an entirely new wireless experience in Canada, one city at a time by listening to Canadians - to their feedback, their suggestions and their ideas."

The WIND brand was created with the input of an overwhelming response from the public. For over a year, Canadians were engaged in conversation through Globalive's online Wireless Soapbox campaign as well as the WINDmobile.ca site - becoming vehicles for Canada's wireless revolution.

Edmonton represents the third city to benefit from WIND Mobile's service, following launches in Toronto and Calgary in December of 2009. WIND will launch in Ottawa and Vancouver in the coming months.

"When it comes to wireless, Canadians want value, control, and simplicity," said Ken Campbell, CEO of WIND Mobile. "We've heard loud and clear that people want a mobile experience that is free of contracts, system access fees, high prices, poor service, limited technology, and complicated billing, and we have built our offering to deliver on just that."

With voice plans starting as low as $15, WIND Mobile plans offer true value for Canadians, with features such as unlimited WIND to WIND calling, no charges on incoming text, no charges on incoming long distance and no contracts.

"I challenge anyone to find a wireless plan in Canada that offers better value," said Chris Robbins, Chief Customer Officer for WIND Mobile. "For $45, customers can experience truly unlimited calling, texting and long distance across Canada, with no additional costs for things like voicemail or caller ID."

    
    The WIND Mobile experience includes the following features:
    No activation fees
    No contracts
    No system access fees
    No fees for Enhanced 911 services
    No charge for incoming text
    No charge for incoming long distance calls
    No penalties for changing or cancelling a plan
    Unlimited WIND to WIND calling across the country
    Unlimited province-wide and Canada-wide calling from any WIND city
    All plans include caller ID, missed call alerts, call waiting, call hold,
call forwarding, unlimited conference calling - all at no extra charge.

    Services available include three simple unlimited voice and text plans and
four unlimited data plans, with all details available at Windmobile.ca or at
1-877 - 80WIND1.

    Five handsets/devices available showcase the latest in wireless
technology:

    BlackBerry Bold 9700
    HTC Maple
    Huawei U7519
    Samsung Gravity 2
    Huawei E181 data stick

    WIND Mobile retail locations in Edmonton:

    West Edmonton Mall
    Phase 2, Unit X232
    8770 170 Street

    Kingsway Garden Mall
    109 Street & Kingsway Unit K540

    Blockbuster in-store locations in Edmonton:

    16620 - 95th Street           7911 - 104th Street
    (95th St & 167 Ave NW)        (104th St & 79 Ave NW)

    326 - 222 Baseline Road       10917 - 23rd Avenue
    (Baseline & Broadmoor)        (23rd Ave & 109th St NW)
    Sherwood Park
    

About WIND Mobile and Globalive Holdings

WIND Mobile provides voice, text and data services to Canadians on a next-generation wireless network and is committed to offering a level of wireless service presently not available in Canada. WIND Mobile is built on actual conversations that are happening with Canadians who are passionate about wireless and creating a better mobile offering nationally. For more information, please visit: www.WINDmobile.ca.

Globalive Holdings is a leading provider of telecommunications solutions in Canada and internationally to the consumer, business and hospitality markets. The Globalive companies include: WIND Mobile, Yak, OneConnect, Canopco and Globalive Carrier Services. For more information, please visit: www.globalive.com.

For further information: on all store locations, products and services, visit: www.WINDmobile.ca; Media contacts: Narrative Advocacy Media: Rick Byun, [phone] or [email protected]; Micha Goddard, [phone] or [email protected]