Canada's online destination for real estate goes mobile

OTTAWA , Dec. 1 /CNW Telbec/ - Today, one of Canada's most popular sources for real estate information is going mobile. REALTOR.ca, a part of the real estate industry for over 13 years, is now available for REALTORS(R) and consumers on their mobile phones for the very first time.

Keeping REALTORS(R) and homebuyers informed on the move, the new beta version of mobile.REALTOR.ca means that users can access a snapshot of property listings wherever they are.

"Mobile.REALTOR.ca v1 was designed to be used by REALTORS(R) and consumers who are driving or walking around, see a property and want more information about it," says CREA's Director of Marketing and Member Services, Marc Lafrance . "It was not designed to facilitate extensive searching of large areas or to search using a broad variety of criteria. It was designed to facilitate a quick reference when people see a property and want more information about that particular property right away."

For REALTORS(R) and homebuyers, who happen to see a property, the portal offers them the ability to find out more details including price, location, directions and the selling agent information.

The mobile version of REALTOR.ca has been designed to function with Blackberry and Windows mobile operating systems. Users will be able to access the site by connecting to beta.mobile.realtor.ca.

About REALTOR.ca

Launched in 1996, REALTOR.ca is a public site, so anyone with access to a computer - buyer, sellers, or "just curious" - can view property listings at any time. Every month, an average of more than 3 millions unique visitors visit the REALTOR.ca web site. The REALTOR.ca web site was designed as a resource tool. Only a REALTOR(R) can provide local market expertise or conditions, along with additional data from their local real estate Board's MLS(R) System database.

About The Canadian Real Estate Association

The Canadian Real Estate Association (CREA) is one of Canada's largest single-industry trade associations, representing more than 96,000 real estate Brokers/agents and salespeople working through more than 100 real estate Boards and Associations.

Registrants in any province who become members of organized real estate have an obligation to act in accordance with an industry accepted code of ethics. This Code outlines the accepted standard of conduct for all real estate practitioners who are members of a real estate Board or a Provincial Association.

CREA owns the MLS(R) and REALTOR(R) trademarks which signify accuracy and quality of information and standard of professional service with each real estate transaction.

For further information: Alyson Fair, [phone] or [phone], Email: [email protected]