Canadian Beverage Association To Provide Comment on Harris/Decima Release

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Canadian Beverage Association

Jul 18, 2012, 18:39 ET

TORONTO, July 18, 2012 /CNW/ - For comment from the Canadian beverage industry on the HarrisDecima research released today regarding Canadians' thought re a Bloomberg-inspired ban please contact Stephanie Baxter, Senior Director of Communications, Canadian Beverage Association.

According to Harris/Decima Vice-President Susan Sanei-Stamp:

          'Being able to make an informed choice is clearly desired while having these choices made for us is not.'
          "Canadians are telling us that being told what you can or cannot have isn't the same as providing guidance. They're open to having their awareness levels elevated when it comes to their own behaviour and there is a wealth of industry players who could take on an educational role."

 

Stephanie Baxter,
Senior Director of Communications,
Canadian Beverage Association
416 362 2424

Organization Profile

Canadian Beverage Association

The Canadian Beverage Association is the national trade association representing the broad spectrum of companies that manufacture and distribute the majority of non-alcoholic refreshment beverages consumed in Canada. Over 60,000 Canadians are employed directly, indirectly...