Canadian Digital Report Card: CTV.ca Ends 2009/2010 Broadcast Season as
Canada's No. 1 TV Portal
- More Canadians watch CTV.ca for online video than any other Canadian broadcaster* -
- Online video consumption grows 55.5% year over year(xx) -
ctvmedia.ca
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TORONTO, June 1 /CNW/ - Building on exceptional year over year growth, CTV.ca has marked new highs in online video viewership in the 2009/2010 broadcast year. Overall, CTV.ca has served up more than 138.7 million video views, up 55.5% over last season. Once again, CTV.ca sees more video viewers than any other Canadian broadcaster.
Online ratings winners this season include THE AMAZING RACE with 54% more streams than last season, GREY'S ANATOMY with 33.3%, and the final season of LOST, which saw a 53% increase year over year.(xx)
"Last year, this summer, and always, CTV.ca has the best shows from the television schedule in the Video Player, supported by an interactive and increasingly community focused interface," said Alon Marcovici, Vice-President of Digital Media, CTV Inc. "By extending the broadcast experience, adding layers and depth to the user interface, CTV.ca has built a strong and growing online audience."
CTV.ca contains a wealth of full-length video, ranging from hit primetime fare such as THE MENTALIST, AMERICA'S NEXT TOP MODEL, DAN FOR MAYOR, HICCUPS and THE BRIDGE, to late-night programming like THE COLBERT REPORT and THE DAILY SHOW. Plus, fans can catch up on informative and entertaining daytime shows like DR. OZ, THE BOLD AND THE BEAUTIFUL, and ALL MY CHILDREN. In total, more than 14,000 hours of on-demand content is available on the CTV Video Player.
Other video highlights from the 2009-2010 season include the live and on demand streaming of key Canadian cultural and humanitarian events, for example: WE DAY Vancouver and Toronto; select conversations from the 2009 VANCOUVER PEACE SUMMIT: Dialogues with Nobel Laureates with His Holiness The Dalai Lama; THE SCOTIABANK GILLER PRIZE award ceremony; and the CANADA FOR HAITI benefit telethon.
CTVglobemedia delivers more online video than all competitors combined, and three times more than its closest competitor.*
Canadian consumers have made CTVglobemedia their online network destination of choice for News, Sports and Entertainment. During the past year, CTVglobemedia websites have delivered an average of 8.2 million unique visitors and 341 million page views each month.(xxx) With dynamic, interactive content, CTVglobemedia gives Canadians what they want, when they want. Featuring the best delivery infrastructure in the country, CTVglobemedia's multimedia platforms include online video, websites, user generated content experiences, mobile content and video on demand. Parent portals www.ctv.ca and www.globeandmail.com are the gateways to Canada's online network.
CTV, Canada's Olympic Network, is also Canada's largest private broadcaster. Featuring a wide range of quality news, sports, information, and entertainment programming, CTV is Canada's most-watched television network. CTV Inc. also owns radio stations across the country and owns or has interests in leading national specialty channels, featuring news, sports, factual, arts, entertainment, music, youth and fashion programming. Official broadcaster of the Vancouver 2010 Olympic and Paralympic Winter Games and London 2012 Games of the Olympiad, CTV Inc. is owned by CTVglobemedia Inc., Canada's premier multi-media company, which also owns Canada's national newspaper, The Globe and Mail. More information about CTV may be found on the network's website at www.ctv.ca.
* comScore Video Metrix (April 2009-April 2010)
(xx) Omniture, Sept 1-May 31 2008/2009 vs. Sept 1-May 31 2009/2010
(xxx) comScore Media Metrix (April 2009 - April 2010)
For further information: Carolyn Fell, CTV Digital, (416) 384-2817, [email protected]
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