TORONTO, March 14, 2012 /CNW/ - Canadians across the country continue to struggle with reducing their home's environmental impact and seeing the results in their daily lives. As the 2011 ENERGY STAR® Manufacturer of the Year, Whirlpool Canada is encouraging Canadian families to save energy in their homes by participating in the Great Green Challenge. Bigger, better and greener than before, three Canadian families committed to living a greener lifestyle were chosen from over 500 Facebook applicants to take the Great Green Challenge: the McRae's of Toronto, the Castro-Lara's of Edmonton and the Bourbeau's of Quebec City. Each family will work to reduce their energy usage and live a simpler, greener lifestyle over the course of six weeks. Whirlpool Canada also encourages all Canadians to take the Great Green Pledge to further reduce their energy use on the Whirlpool Canada page on Facebook.
"Every Canadian can do their part to make their home simply efficient," says Warrington Ellacott, Whirlpool Canada's energy efficiency expert. "The Great Green Challenge provides three families the opportunity to lead by example and show the rest of Canada that it is easy to be green."
To kick off the challenge, Whirlpool® Home Appliances outfitted each family's home with ENERGY STAR® qualified and energy and water efficient Whirlpool® appliances, including the industry's most energy efficient dishwasher and the industry's most resource efficient top load laundry pair. Showing the difference these appliances make when it comes to saving energy is only a part of the challenge ahead. Whirlpool® Home Appliances has tasked the selected families to reduce their environmental impact through their home and work lives. To help quantify the success of their energy-saving efforts, the three Canadian families will track their results on the Great Green Challenge blog and on the Whirlpool brand Facebook page. They will calculate the energy they use with a Blue Line PowerCost Monitor™.
Follow the Great Green Challenge blog online at www.greatgreenchallenge.ca, and learn about our participants' successes and challenges. To take the Great Green Challenge pledge, visit the Whirlpool® Home Appliances Facebook page at Facebook.com/WhirlpoolCanada.
Whirlpool Canada LP is the 2011 Energy Star Manufacturer of the Year
Natural Resources Canada recently named Whirlpool Canada the 2011 ENERGY STAR® Manufacturer of the Year. This prestigious award recognizes the exceptional work done by Whirlpool Canada in producing and promoting energy-efficient products.
Whirlpool Canada and its family of brands are committed to developing industry-leading home appliances that have minimal impact on the environment while making life easier for consumers.
For more information about the Great Green Challenge or to arrange an interview with one of the participating families, please contact:
Mary Saunoris
Harbinger Communications
[email protected]
416-960-5100 ext. 232
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