Canadian Health Magazine and BestLifeRewarded Announce Collaboration to Incentivize Canadians to Get Engaged in Healthy Activities

TORONTO, Nov. 19, 2012 /CNW/ - BestLifeRewarded® and Canadian Health magazine are pleased to announce their collaboration to drive engagement in healthy living by rewarding Canadians for reading, rating and sharing Canadian Health magazine articles on BestLifeRewarded.com.

Canadian Health magazine is published by CMA Media, a wholly owned subsidiary of the Canadian Medical Association and has a mandate to provide Canadians with useful health and wellness information. This includes health promotion, disease prevention and disease management to assist Canadians with taking better care of their own health care needs.

BestLifeRewarded.com is an innovative wellness incentive program providing Canadians with the opportunity to earn rewards for engaging in healthy activities. It is the first program to address wellness while "incentivizing" people to take small steps toward healthier living. BestLifeRewarded members collect points for reporting about their healthy activities, learning more about their health, participating in assessments and for using tracking tools. Points earned can be redeemed for 200+ reward items.

Steve Ball, Vice-President of the CMA Media and Publisher of Canadian Health magazine said, "We are excited about the opportunity to reward Canadians for reading and sharing Canadian Health articles. We are collaborating with the BestLifeRewarded team to expand our digital presence while advancing personal ownership for health. It's a real win-win opportunity."

"Canadian Health magazine is the leading consumer health publication in Canada.", said Susanne Cookson, co-founder of Cookson James Loyalty Inc. "We are thrilled to partner with Canadian Health magazine to drive awareness about the key health issues facing Canadians today. The quality of Canadian Health magazine articles is unparalleled and we love the practical tips that support the busy lifestyles of BestLifeRewarded members."

Visit www.canadian-health.ca or www.BestLifeRewarded.com ("Feature" section) today to read the latest articles and earn healthy rewards for a healthier you.

SOURCE: Cookson James Loyalty

Susanne Cookson
President, Cookson James Loyalty
[email protected]
905-336-1000 ex 103

Steve Ball
VP CMA Media
Publisher, Canadian Health Magazine
[email protected]
613-731-4552 #2388