Canadian Tire customers can now scan barcodes with smartphones to access
product information and more

Free mobile app for stress-free holiday shopping on-the-go

TORONTO, Nov. 29 /CNW/ - Today, Canadian Tire launched a free mobile application (app) for iPhone®, BlackBerry® and Android™ smartphones which allows customers to scan product barcodes in stores and instantly access product information including price, reviews and availability. Customers can also locate the nearest Canadian Tire store, based on their current location, search for products on canadiantire.ca and browse the Canadian Tire flyer on their smartphones.

"Canadians are embracing technology as part of their daily lives and want instant access to information, whenever they need it, wherever they are," says Rob Shields, Senior Vice President, Marketing, Canadian Tire. "Especially during the holiday season, customers will appreciate our free mobile app that will make all holiday shopping easier and stress-free."

Developed by Simply Good Technologies, the Canadian Tire mobile app combines the best of image capture and upload capabilities, and GPS location mapping to allow smartphone users to:

• Locate the nearest Canadian Tire store based on their current location
• Search for products, information and pricing currently available on canadiantire.ca
• Use barcode scanning to instantly access a wide array of product-specific information
• View the Canadian Tire weekly flyer, and current sales and discounts

For more information on downloading the free mobile application and a video demonstrating how the mobile application works, please visit www.canadiantire.ca/mobileapp.

The Canadian Tire mobile app is available for:

• iPhone 4, 3G, 3Gs, iPod touch
• BlackBerry 8900, BlackBerry 9000, BlackBerry 9630, BlackBerry 9700. Required Device Software - 4.6.0 or higher
• Android - Google Certified Android Devices running Android 1.6 and above

NOTE TO REPORTERS: Please feel free to try out the barcode scanning capability, right at your desks, by downloading the Canadian Tire mobile app on your  iPhone®, BlackBerry® or Android™ smartphone and scanning this barcode to instantly access product information.

About Canadian Tire
Canadian Tire Corporation, Limited (TSX: CTC.a, CTC), is one of Canada's most shopped general retailers with 482 Canadian Tire stores across the country. Our core retail and automotive operation is strengthened by PartSource, an automotive parts specialty chain; Canadian Tire Petroleum, one of the country's largest independent retailers of gasoline; Mark's "Clothes That Work," a leading retailer of men's, women's and work apparel; and Canadian Tire Financial Services, which has issued over four million Canadian Tire MasterCard credit cards. More than 58,000 Canadians work across Canadian Tire's organization from coast-to-coast in the enterprise's retail, financial services and petroleum businesses.

For further information:

Michelle Ghandour, Communications Manager, Canadian Tire Retail
416-480-3653, [email protected]

Akshata Kalyanpur, Communications Advisor, Canadian Tire Retail
416-544-7730, [email protected]