Canadian Tire signs agreement with COSTAR to improve automotive
infrastructure and customer service
Part of multi-year program to upgrade and advance Canadian Tire's automotive infrastructure and overall service experience for customers
COSTAR's Windows-based Shop Management System - integrated with other technologies currently being acquired - will provide Canadian Tire's 476 automotive centres and 5500 auto bays with world-class automotive functionality and customer-friendly technology.
Upon the new technology's implementation starting in 2011, customers will begin to see a marked improvement and difference in their automotive service experience.
- Customers will note easy-to-understand diagrams and pictures of their auto parts, along with installation and repair instructions. Installation and repair instructions can be printed to aid do-it- yourself repair; - Store staff will be able to quickly see information in a truly integrated fashion, from auto part identification to labour install times, and 'how-to-repair' schematics; - Customers will have their automotive history easily migrated from one location to another, allowing Canadian Tire to service that customer 'nationally'. Both customer and vehicle history will be able to be forwarded to another store, along with pertinent information to assist the receiving store in welcoming the customer with upfront knowledge of their vehicle issue, forging a stronger customer relationship; and, - Customers will benefit from significantly advanced systems for preventative maintenance schedules and new appointment scheduling capability.
"Canadian Tire is committed to improving our overall automotive customer experience and we are significantly investing in new infrastructure to achieve this goal," said Michael Medline, President, Canadian Tire Automotive and Dealer Relations. "COSTAR is Canada's leading provider of shop management software and when combined with other technologies, will bring a wealth of new tools and functionality that will allow our automotive employees to deliver a superior customer experience."
Canadian Tire Corporation, Limited (TSX: CTC.a, CTC) is comprised of five business units: Canadian Tire Retail, one of Canada's most-shopped general merchandise retailers with 476 stores; PartSource, an automotive parts specialty chain with 87 stores; Canadian Tire Petroleum, one of the country's largest and most productive independent retailers of gasoline, operating 273 gas bars, 268 convenience stores and kiosks, and 73 car washes; Mark's Work Wearhouse, one of the country's leading apparel retailers operating 374 stores in
COSTAR provides computer software to tire and automotive service retailers, and tire wholesalers throughout
For further information: Lisa Gibson, Canadian Tire, (416) 544-7655, [email protected]
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