China's Jing Li Ren (Sino-Manager) Magazine Names Consulting Firm ZS
Associates No. 1 in China for Marketing Strategy and Operations

-- Shanghai office of international sales and marketing management firm advises clients on a range of commercial effectiveness-related challenges --

SHANGHAI, Sept. 22 /CNW/ - Jing Li Ren (Sino-Manager) magazine, a leading business publication in China, recently recognized ZS Associates as China's top consulting firm for marketing strategy and operations. The distinction was based on a survey of cross-industry senior managers, entrepreneurs and industry experts.

The magazine asked a panel of business executives to rate both international and Chinese consulting firms on nine professional capabilities: reputation, clients, core competencies, consulting methodology, continued learning and research capabilities, expert network and case base, revenue growth, adaptability to Chinese circumstances and brand power. ZS Associates was rated first overall in marketing strategy and operations, ahead of firms such as Monitor, Roland Berger and McKinsey & Company.

As a global sales and marketing management firm with 19 offices in North America, Europe and Asia/Pacific, ZS Associates has a history of combining rigorous data analytics, innovative strategies and real-world experience to help companies in numerous industries develop and implement effective and financially sound sales and marketing strategies.

Located at Shanghai Times Square, Unit 1503, 93 Huaihai Zhong Road, the Shanghai office of this US-headquartered firm was opened in 2008 by managing principal Chris Arzt. Since then, the office has grown and serves clients on a wide variety of sales and marketing effectiveness and business intelligence issues. Consultants at ZS Shanghai are experts at adapting the firm's successful global approaches to local needs and engaging their deep understanding of Chinese markets to develop new solutions.

For more information, visit http://www.zsassociates.com/cn/ or contact ZS/Shanghai at [phone] or [email protected].

About ZS Associates

ZS Associates is a global management consulting firm specializing in sales and marketing consulting, capability building and outsourcing. Founded in 1983, the firm today is comprised of four affiliated legal entities with more than 1,300 professionals in 19 offices around the world. It has assisted more than 700 clients in 70 countries.

As one of the largest global firms focused on sales and marketing consulting, ZS Associates has experience across a broad range of industries, including pharmaceuticals, biotechnology, medical products and services, financial services, transportation and high-tech. ZS consultants combine deep expertise in sales and marketing with rigorous, fact-based analysis to help business leaders develop and implement effective sales and marketing strategies. For more information on ZS Associates/Global, call [phone] or visit zsassociates.com.

For further information: Greg Austin of ZS Associates, [phone], [email protected]; or Anahita Wadia, [phone], Ext. 104, [email protected], or Mack Reynolds, [phone], Ext. 105, [email protected], both of The Reynolds Communications Group, for ZS Associates; Web Site: http://www.zsassociates.com