Clearford launches sales initiatives into the State of West Bengal, India

OTTAWA, April 15, 2014 /CNW/ - Clearford Industries Inc. ("Clearford" or the "Company"), (TSXV: CLI), today announced it has expanded its Indian sales effort into the State of West Bengal.

Clearford has spent over twenty years developing a unique, proprietary sewage collection and treatment system to meet sanitation needs in areas of low or variable water supply and help mitigate the tremendous loss of life and income earning opportunity that is caused by water borne diseases.

Clearford has entered into an Agent of Representation (AOR) agreement with Kolkata based, JB Enviro Consultants Pvt. Ltd. to bring the Clearford system to West Bengal, India.  "We are very excited to have the opportunity to introduce Clearford's SBS^® into West Bengal" said Mr. Basudeb Das, JB Enviro's Managing Director.  "We believe this is an excellent solution to the underserved sanitary services market here in West Bengal."

West Bengal possesses a business environment receptive to new technology such as Clearford's and has become a priority market segment for Clearford.  "This endeavour has benefited from significant support from the Canadian Trade Office in Kolkata, and the Canadian High Commissioner Mr. Stewart Beck" said Kevin Loiselle, Clearford's President and CEO, "we are very thankful for their efforts on our behalf"

The Clearford-JB Enviro partnership has already identified a number of viable projects in West Bengal including the new educational campus of the famous St. Xavier's School, founded 1860. The prestigious school provides education to 2,300 students and includes in its alumni list a Prime Minister of Pakistan, a Nobel Laureate and many prominent Indian personalities from both private and public life.

Clearford first became active in the Indian market in 2010 and the entry into West Bengal completes the first phase of Clearford's India strategy with local capable partners identified and actively pursuing regional private and public opportunities in all four geographic zones (North, South, East and West).

Clearford has also developed a strong working relationship with Engineers India Ltd (EIL), one of the leading design and engineering organizations in South Asia. Together EIL and Clearford have focused on delivering services to the Government of India and are currently negotiating the details of a pilot project in Metro New Delhi. This geographic segmentation strategy has resulted in the development of a large pipeline of projects in Bangalore, Hyderabad, Mumbai, Chandigarh, Delhi, Gurgaon and now Kolkata.

Beginning in 2013, and in cooperation with Lakepoint Builders Pvt. Ltd. a subsidiary of the Hiranandani Group, at their Villas at Devanahalli development in Bagalore, a Clearford Smart Digester^TM and a standard septic tank were installed side by side at a workers camp to compare operational performance in the Indian environment. A third party is contracted to monitor performance of each tank daily.  Results of this performance test will be released by early May.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

About Clearford Industries Inc.
Clearford Industries Inc. (TSX-V: CLI) is the developer of the patented Small Bore Sewer™ (SBS™) based solution, which enables the efficient collection and treatment of sewage. Its superior operational and environmental performance is achieved at a significantly lower operational cost when compared to historic gravity sewers.  Clearford's SBS™ technology and industry expertise provide the enabling platform to deliver on a global basis, a turnkey, wastewater collection and treatment solution that is ideally suited for; water-scarce regions, communities with unreliable water distribution networks, and new developments seeking a greener approach to full water and wastewater management.  For more information on Clearford, please visit www.clearford.com.

Forward Looking Statements
This news release contains certain statements that constitute forward-looking statements as they relate to the Company and its management.  Forward-looking statements are not historical facts but represent managements current expectation of future events, and can be identified by words such as "believe", "expects", "will", "intends", "plans", "projects", "anticipates", "estimates", "continues" and similar expressions.  Although management believes that the expectations represented in such forward-looking statements are reasonable, there can be no assurance that they will prove to be correct.

By their nature, forward-looking statements include assumptions and are subject to inherent risks and uncertainties that could cause actual future results, conditions, actions or events to differ materially from those in the forward-looking statements.  If and when forward-looking statements are set out in this news release, Clearford will also set out the material risk factors or assumptions used to develop the forward-looking statements. Except as expressly required by applicable securities law, the Company assumes no obligation to update or revise any forward looking statements. The future outcomes that relate to forward-looking statements may be influenced by many factors, including, but not limited to: industry cyclicality; the ability to secure third party agreements; successful integration of Clearford's system with third party technology; competition; reduction in demand for products; collection from customers; relationships with suppliers; product liability; intellectual property; reliance on key personnel; environmental; interest rates; uninsured and underinsured losses; operating hazards; risks of future legal proceedings; income tax matters; credit facilities; availability and terms of financing; distribution of securities; restrictions on potential growth; effect of market interest rates on price of securities; and potential dilution.

SOURCE: Clearford Industries Inc.

Sharilyn McNaughton
Clearford Industries Inc.
Phone: [phone]
www.clearford.com