Collins Barrow launches ambitious and innovative marketing campaign across
Canada with Destination Clarity

TORONTO, Sept. 21 /CNW/ - Collins Barrow, the 8th largest accountancy group in Canada, announced today the launch of one of its most ambitious and innovative marketing campaigns in its history.  The campaign is centered around the theme 'Destination Clarity'.  It will use out of home advertising such as billboards, transit, street level and elevator advertising.

The campaign provides an opportunity for Collins Barrow to further connect with communities and clients across the country while featuring a renewed look and a customer-focused message. Its goal is to reach those businesses that require audit, tax and advisory services and to let them know that Collins Barrow is, and continues to be, the mid-market alternative providing real solutions and value added service.

"Our strategy with the 'Destination Clarity' campaign was to build brand awareness and to stake out a position in this highly competitive space.  It's symbolic of what our brand promises to the marketplace: direction, vision and clarity in the advice that our professionals offer to middle market enterprises - public, private and not for profit - across the country ", said Dean Woodward, Chair of Collins Barrow.  "With our commendable growth in every one of our markets and the addition of sector specialists in all major industries, the campaign reflects the organization's integrated approach and its commitment to helping clients achieve their potential."

About Collins Barrow

Collins Barrow is Canada's largest association of Chartered Accountancy firms and the eighth largest group of chartered accountants in Canada with more than 40 offices from coast to coast. Known as Canada's mid-market alternative for audit, tax and advisory solutions, we have developed a reputation for being a real choice for quality and value added financial advice due to the depth and breadth of in-house skills, customized offerings, commitment to excellence in customer service and our national reach. Our unmatched service and deep financial offerings make Collins Barrow the right choice for maximizing shareholder value.

We serve companies at all stages of their development from large publicly traded companies to emerging and owner managed businesses. We service clients from a cross section of industries including: Manufacturing, Industrials, Wholesale, Retail and Distribution, Professional Services, Financial Services, Technology and Communications, Energy and Mining, and more. Our understanding and first-hand experience in the trends that are impacting these industries continues to prove that our professionals are well positioned to offer valued and effective solutions.

For further information:

Stephen Chris
Collins Barrow National Office
Phone: [phone]