DANCING WITH THE STARS Premiere Most-Watched Ever on CTV

    
               Here's the Situation: 2.5 Million Viewers Makes
           DANCING WITH THE STARS Premiere Most-Watched Ever on CTV

     - DANCING WITH THE STARS outperforms Global to win 8-10 p.m. timeslot -

    - CTV wins Night 1 with more viewers in primetime, 3 out of Top 5 shows -

         - CASTLE's momentum continues, premiering with series-high
                            1.9 million viewers -

     - TWO AND A HALF MEN and new series MIKE & MOLLY are the real event,
                           No.2 at 9 p.m. on /A\ -
    

To tweet this release: http://bit.ly/9uSrsn

TORONTO, Sept. 21 /CNW/ - The season premiere of DANCING WITH THE STARS on CTV won its 8-10 p.m. timeslot last night in total viewers and all key demos, with 41% more viewers than HOUSE and LONESTAR on Global/FOX. Registering its most-watched season premiere ever with 2.5 million viewers, DANCING WITH THE STARS was the third most-watched episode to date and up 27% compared to last season's premiere. The season premiere was a close second head-to-head at 8 p.m. against HOUSE (Global/FOX, 2.7 million), which dropped 36% compared to its previous season premiere.

    
    ------------------------------------------------------------------------
    8-10 p.m.                  2+             A18-34     A18-49     A25-54
    ------------------------------------------------------------------------
    DANCING WITH THE STARS     2.5 million    457,000    984,000    902,000
    ------------------------------------------------------------------------
    HOUSE/LONESTAR             1.76 million   408,000    818,000    842,000
    ------------------------------------------------------------------------
    

Overall, CTV won Night 1 of Premiere week, with more viewers in primetime than any other Canadian network. On a night of series premieres, CTV delivered three out of the Top 5 programs on Canadian television with returning programs DANCING WITH THE STARS, CASTLE and TWO AND HALF MEN.

From 9-10 p.m., the powerful new comedy hour on /A\ was a huge success, with TWO AND A HALF MEN (1.33 million) and new series MIKE & MOLLY (894,000) ranking No.2 in the timeslot with an average of 1.1 million, outperforming the series premieres of LONESTAR (824,000) on Global/FOX and THE EVENT (1.08 million) on City/NBC.

At 10 p.m., surging third year drama CASTLE drew a series-high 1.9 million viewers winning the time period nationally with younger viewers (A18-34) and females (F18-34 and F18-49).

All of last night's episodes on CTV and /A\ are available now on demand on the CTV Video Player at CTV.ca.

To view the complete release, please click here: http://www.ctvmedia.ca/ctv/releases/release.asp?id=12947&yyyy=2010

Source: BBM Canada

For further information: Amanda Rinaldo, CTV Inc., 416-384-5325 or [email protected]