DEWALT and Call2Recycle declare a winner in the National Rechargeable Battery Trade-In Event

Millcreek Branch, Mississauga comes out on top by motivating residents to divert 2,866kg of power tool batteries from landfills

MISSISSAUGA, ON, March 14, 2016 /CNW/ - Residents of Mississauga, Ontario pulled out all the stops to propel the Millcreek Branch of DEWALT service centres to the top of the pack in the 2015 DEWALT/Call2Recycle Battery Trade-In event. At the end of the yearlong battery collection competition, Millcreek had amassed an impressive 2,866kg of used batteries—besting last year's winning total by more than 270kg!

Building on the success of the first battery return event in 2014, DEWALT^® (a Stanley Black & Decker brand) and Call2Recycle collaborated once again to encourage consumers to bring their used batteries to DEWALT locations in 2015. As an enticement, DEWALT offered customers a 10 per cent discount on the purchase of a new DEWALT power tool battery when they recycled their used rechargeable batteries. Residents across Canada responded enthusiastically, diverting 15,527kg of used batteries from landfills throughout the competition. Call2Recycle^® Canada, Canada's national consumer battery recycling program, facilitated the collection and recycling of the batteries.

"I congratulate the Mississauga residents who contributed to the Millcreek branch's success in the 2015 DEWALT/Call2Recycle Battery Trade-In event, and I applaud everyone across Canada who participated in this year's competition," said Joe Zenobio, Executive Director, Call2Recycle Canada, Inc. "Our partnership with DEWALT demonstrates that educating consumers—and a little friendly competition—is a great formula to move more batteries away from our landfills and put them back to good use."

"DEWALT locations have collected more than 30,000kg of used batteries in the last two years. We are extremely proud of our collection program's success," said Buffy Taylor, Environmental, Health and Safety Manager – Canada, Stanley Black & Decker. "DEWALT remains steadfast in its commitment to sustainability and supporting Canadians to responsibly dispose of the rechargeable batteries that power our products. Our partnership with Call2Recycle allows us to offer convenient, no-cost battery recycling to our customers, so it's a win for us, for our customers, and for the planet."

About DEWALT Factory Service in Canada
Factory Factory Service is a dedicated site for the professional DeWALT user. We have been serving our customers for over 25 years, and have committed ourselves to providing the highest standards of service and support. We carry an extensive stock of DeWALT products and accessories allowing for quick order processing and fast shipping. DeWalt (trademarked as DᴇWALT) is a worldwide brand of power tools and hand tools for the construction, manufacturing and woodworking industries. It is a subsidiary of Stanley Black & Decker.

Call2Recycle, Inc.
Call2Recycle, Inc. (Call2Recycle) is North America's premier product stewardship organization dedicated to minimizing the environmental impacts of products in the marketplace. Operating across Canada and the U.S., its marquee battery recycling program Call2Recycle® is the oldest and largest consumer battery stewardship program. Collecting and recycling batteries for retailers, municipalities, businesses and consumers through its network of close to 30,000 collection sites, over 45 million kilograms (100 million pounds) of batteries and cellphones have been diverted from the solid waste stream. Learn more at call2recycle.ca or call2recycle.org.

SOURCE Call2Recycle

Sandra Abuwalla, Director, Marketing & Communications, Call2Recycle Canada, Inc., [email protected], [phone]