The large national pizza chain promises to deliver dairy goodness
TORONTO, Oct. 15, 2014 /CNW/ - Domino's Pizza of Canada, based out of Leamington, Ontario, today announced a major partnership with Dairy Farmers of Canada by committing to using only cheese made from 100% Canadian milk on all its pizzas and other menu items. Domino's is the first national pizza company in Canada to have made this commitment.
"Domino's decision to only use cheese made from 100% Canadian milk is a natural one," said Michael Curran, president of Domino's Pizza of Canada. "Domino's is a strong believer in fresh, high quality and local products and is a proud supporter of Canadian dairy farmers."
Domino's commitment will have a positive impact on the Canadian dairy industry since the pizza company purchases over 4.8 million kg of cheese each year for use in its menu items.
"We are proud that Domino's has made this commitment to our Canadian dairy farmers," said Wally Smith, president of Dairy Farmers of Canada. "Canada has some of the greatest cheeses in the world, and with good reason, since its main ingredient, 100% Canadian milk, is renowned for its high quality, purity and great taste."
Canadians will now see the 100% Canadian milk symbol on all Domino's menus, pizza boxes and on its website at www.dominos.ca.
For more information about 100% Canadian milk, visit www.canadianmilk.ca.
About Domino's Pizza® of Canada
With over 380 Stores in every province and two of three Territories, Domino's Pizza Canada are "the Pizza Delivery Experts". Domino's Pizza of Canada Ltd. (DPC) is a privately held company and is the Canadian Franchisee of Domino's Pizza International Franchising, Inc. of Ann Arbor, Michigan.
About Dairy Farmers of Canada
Dairy Farmers of Canada (DFC) strives to create favourable conditions for the Canadian dairy industry, today and in the future. DFC works to maintain policies that foster the viability of Canadian dairy farmers and to promote quality Canadian dairy products made from 100% Canadian milk as part of a healthy balanced diet. DFC is completely funded by dairy farmers.
About the 100% Canadian Milk Symbol
The 100% Canadian Milk symbol was created in response to consumer demand that the origin of food products be clearly identified on food packaging. The symbol is a seal of origin that guarantees the dairy products you're buying are made entirely from 100% Canadian milk or 100% Canadian milk ingredients.
Image with caption: "Wally Smith, president of Dairy Farmers of Canada stands together with Domino's Pizza of Canada president Michael Curran at a Toronto Domino's franchise. Domino's Pizza of Canada made it's commitment to use only cheese made from 100% Canadian milk Wednesday October 15, 2014. (CNW Group/DAIRY FARMERS OF CANADA (JOINT RELEASE))". Image available at: http://photos.newswire.ca/images/download/20141015_C7583_PHOTO_EN_43027.jpg
SOURCE: DAIRY FARMERS OF CANADA (JOINT RELEASE)
Beatrice Bastedo / Fiona Robinson
Merkato Communications
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