Element Financial appoints fleet leasing veteran as President of TLS Fleet Management

Industry leading sales and marketing expert to drive growth in Element's fleet management division 

TORONTO, Aug. 10, 2012 /CNW/ - Element Financial Corporation (TSX:EFN) ("Element"), Canada's leading independent equipment finance company, today announced that it has appointed Troy Campbell as President of its wholly-owned subsidiary, Transportaction Lease Systems Inc. ("TLS Fleet Management" or "TLS").

As Canada's fourth largest fleet leasing company, TLS Fleet Management's core business is providing vehicle fleet leasing and management solutions and related service programs to Canadian companies, including service cards, remarketing, maintenance management and accident services. With 131 employees and offices in Toronto, Montreal, Edmonton, Calgary, Vancouver and Winnipeg, TLS currently manages more than 750 fleets representing over 22,000 leased vehicles.

"I am very pleased that Troy Campbell has joined the Element team to lead TLS Fleet Management through the next stage of its growth," said Bruce Smith, President of Element Financial. "Troy not only brings a very strong background in sales and marketing to Element's fleet leasing business, he has expertise in acquiring and integrating fleet leasing businesses, a discipline which we expect will contribute to TLS's growth as this industry continues to consolidate," added Mr. Smith.

Troy Campbell joins Element after serving in various sales and senior management positions for several national and international fleet leasing companies including Ryder Canada and Pollock NationaLease. Most recently he served as Vice President Sales and Client Relations (Central & Eastern Canada) for PHH Arval where he was responsible for approximately 60 percent of the Canadian company's revenue.

"I am very excited about the opportunity to build on the success of TLS as one of Canada's most respected fleet leasing companies," said Troy Campbell. "The consolidation in this industry will be lead by companies like TLS that have the capacity, the expertise, the systems and the people to be able to deliver equipment leasing solutions and value added services to fleet operators on a national scale."

Mr. Campbell currently serves as Chairman of the Canadian Finance and Leasing Association's Fleet Committee and holds a Bachelor of Business Administration from the University of New Brunswick.

About Element Financial Corporation

With total assets of approximately $1 billion, Element Financial Corporation is Canada's leading independent equipment finance company. Element operates nationally in three segments of the equipment finance market - Element Capital provides large ticket equipment leasing, Element Finance serves the mid-ticket equipment finance market and Element Fleet provides vehicle fleet leasing and management solutions through the Company's TLS Fleet Management division.

Forward Looking Statements

This release includes forward-looking statements regarding Element and its business. Such statements are based on the current expectations and views of future events of Element's management. In some cases the forward-looking statements can be identified by words or phrases such as "may", "will", "expect", "plan", "anticipate", "intend", "potential", "estimate", "believe" or the negative of these terms, or other similar expressions intended to identify forward-looking statements. The forward-looking events and circumstances discussed in this release may not occur and could differ materially as a result of known and unknown risk factors and uncertainties affecting the company. No forward-looking statement can be guaranteed. Forward-looking statements and information by their nature are based on assumptions and involve known and unknown risks, uncertainties and other factors which may cause our actual results, performance or achievements, or industry results, to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statement or information. Accordingly, readers should not place undue reliance on any forward-looking statements or information. Except as required by applicable securities laws, forward-looking statements speak only as of the date on which they are made and Element undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events, or otherwise.

SOURCE: Element Financial Corporation

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