ETALK Takes Fans to the Front of the Line at the 2010 Toronto International
Film Festival®

- ETALK has full festival coverage across Toronto, from Downtown to Yorkville, on CTV, Star!, CP24,
CTV News Channel, CHUM FM and online at tiff.ctv.ca -

- ETALK offers unbeatable fan access to the TIFF scene -

- ETALK's Ben Mulroney, Tanya Kim, and Lainey on BlackBerry® Messenger [BBM™]
throughout the Fest -

- Lainey selected as the Official TIFF Party Reporter for The Globe and Mail -

- MTV's Dan Levy joins ETALK for style segments with the red carpet hits and misses -

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To tweet this release: http://bit.ly/9zpvNM

TORONTO, Sept. 8 /CNW/ - From Queen Street to Yorkville, the Thompson Hotel to The Four Seasons, and Bell Lightbox to the Elgin Theatre, ETALK takes its place at the centre of it all as Hollywood's A-list descends on Toronto this week for the Toronto International Film Festival. On the ground and on screen ETALK places fans at the heart of the action with limitless opportunities to be a part of the TIFF scene. Fan lounges, photo opportunities, freebies and interactive stations are all a part of ETALK's unbeatable TIFF offerings to viewers on the streets of Toronto. From interview exclusives, to the most glamorous red carpets to breaking news, no other show brings viewers across Canada closer to the stars.

ETALK is Canada's most-watched entertainment brand. For five years, ETALK has outshone the competition, delivering a larger audience during TIFF on average than any other Canadian entertainment newsmagazine*. Once again, ETALK dispatches Canada's largest fleet of entertainment producers, cameras, and reporters throughout Toronto to deliver around the clock, up-to-the-minute coverage of Festival news for CTV and its family of channels and platforms. ETALK fuels CTV's comprehensive TIFF coverage by providing entertainment stories to CTV Evening News across the country and CTV News Channel, daily hits on CP24, Star!, and CHUM FM, and online at tiff.ctv.ca. During the Festival ETALK airs Monday - Friday at 7 p.m. ET (visit CTV.ca for local listings) and at 6 p.m. ET on Star!

The show brings together exclusive access to the best in the business and the best of the Fest. From Lainey, who is this year's official TIFF party reporter for The Globe and Mail, to MTV's Dan Levy, who brings ETALK fans TIFF red carpet fashion hits and misses. Viewers can even add Ben, Tanya, and Lainey to their BlackBerry® Messenger [BBM™] for access to exclusive behind-the-scenes TIFF tips and sightings.

**Media note: download new ETALK photos at ctvmedia.ca.

To view the complete release, please click here: http://ctvmedia.ca/ctv/releases/release.asp?id=12904&yyyy=2010

For further information:

Jennifer Corelli, CTV Inc., 416.384.3259, [email protected]
Tonia Addison, CTV Inc., 416.384.2194, [email protected]