From Beauty Fans to Bookworms and Gamers to Gardeners - Amazon Prime Day 2017 Offers Prime Members an Epic Day of Deals on Everything They're Into

Prime members can start shopping hundreds of thousands of deals today at 6 p.m. PT / 9 p.m. ET for 30
straight hours of member-only savings

Members will find incredible deals on top brands such as Breville, Black & Decker, GoPro, Instant Pot, iRobot,
KitchenAid, Levis, Nest, Segway, Sony, Xbox, Vizio and more

Prime Day will deliver all around the world through Amazon's diverse transportation network

SEATTLE, July 10, 2017 /CNW/ - (NASDAQ:AMZN) – Amazon is kicking off its third annual Prime Day six hours early this year – giving members 30 hours to shop beginning at 6 p.m. PT / 9 p.m. ET today, Monday, July 10. With new deals starting as often as every five minutes, members in Canada can shop for deals organized by more than 15 of the most-shopped-for themes – from shutterbugs to sports enthusiasts and everything in between. In addition to shopping deals, Prime members can go to www.amazon.ca/primeday at the top of every hour for live deal reveals and tips to get the most out of Prime Day. Download the Amazon App and start watching upcoming deals up to 24 hours before they are live. Anyone can shop and save on Prime Day by joining Prime or starting a free trial at www.amazon.ca/primeday.

"Our teams have been working for months to source exciting and interesting deals, and our fulfillment centres are loaded with products, our operations associates are ready and our transportation partners around the world are excitedly waiting for the first Prime Day order," said Greg Greeley, Vice President, Amazon Prime. "This Prime Day, our Prime members will find hundreds of thousands of deals on everything they're into – from beauty fans to bookworms and gamers to gardeners."

Prime Day Delivers
Amazon's transportation fleet is fueled up and ready to support Prime Day in Canada. Our diverse delivery network continues to expand as we add new Prime members around the world.

Prime Day Deals Sneak Peek
In addition to thousands of Lightning Deals throughout the 30-hour shopping period – with new deals starting as often as every five minutes – Prime members in Canada will find curated Spotlight Deals beginning at 6 p.m. PT / 9 p.m. ET. Below is a Prime Day deal sneak peek of deals that will launch during the 30-hour period.

$40 off Kindle Paperwhite $50 off Kindle Voyage 30% off select Coleman grills 30% off Ten Toes paddleboards New Blu-Ray & DVD releases starting at $9.99 Save 30% on back to school essentials Save 30% on best-selling candy and gum Save 30% on best-selling mattresses Save 30% on diamond stud earrings Save 30% on select baby car seats Save 36% on Napoleon Madrid Rectangle Patioflame Table Save 50% on select Miracle-Gro AeroGardens Save 53% on select Vivere hammocks Save over 30% on 3D printers Save over 30% on select BLU unlocked smartphones Save up to 30% on select Fisher Price and Avent products Save up to 30% on Smart Home products Save up to 33% on select Seagate drives Save up to 35% on select AmazonBasics Save up to 37% on best-selling bluetooth wireless speakers

Save 30% on select Bissell and Hoover vacuum cleaners Save 30% on select home theater projectors Save 30% on select Lego toys Save 30% on select Tekton hand tools Save 30% on select VIZIO 24, 32, and 48- inch TVs Save 30% on Singer sewing machine Save 30% or more on select Rockjam musical instruments Save up to 40% on hoverboards Save up to 40% on Greenies dental dog treats Save up to 40% on PC gaming products Save up to 50% on Jaybird Freedom Bluetooth Earbuds Save up to 50% on select Sony and Sennheiser headphones Save up to 60% on men's and women's jeans Save up to 70% on select Samsonite travel gear Save up to 50% on select NERF, FurReal Friends and other Hasbro toys and games

Deals from Small Businesses and Entrepreneurs on Amazon
Thousands of small businesses and entrepreneurs on Amazon from around the world are participating in Prime Day by offering products at the lowest prices of the year. In fact, over 60 per cent of all Lightning Deals on Amazon.ca will come from small businesses and entrepreneurs this year. Some of these deals include:

Save 20% on Select Essential Oils and Diffusers Save 30% on Select Aukey Portable Power Banks

Save 33% on Furbo Dog Camera: Treat Tossing, HD Wifi Pet Cam, and 2-Way Audio Save 20% on Select Parasom Bluetooth Headphones Save 31% on Eufy RoboVac 11

Every Day Made Better with Prime
Tens of millions of Prime members around the world enjoy the many benefits of Prime. For Canadian members, Prime benefits include unlimited FREE Two-Day Shipping on millions of items, Prime FREE Same-Day and One-Day Delivery for Toronto and Vancouver, Prime FREE One-Day Delivery for Montreal, Calgary, and Edmonton, Prime Video, a rotating selection of free digital games and in-game loot with Twitch Prime, free unlimited photo storage with Amazon Drive, 30-minute early access to Lightning Deals and more. To learn more about Amazon Prime, visit www.amazon.ca/prime.

About Amazon
Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit www.amazon.com/about and follow @AmazonNews.

SOURCE Amazon.ca

Andrew Gouveia, NATIONAL Public Relations, [email protected], 416-848-1385