Global Confectionary Company Selects 3TL's Snap3 Technology For U.S. National Promotion
VANCOUVER, September 28, 2015 /CNW/ - 3TL Technologies Corp. (TSXV: TTM) (the "Company") announced today that its wholly owned subsidiary, 3 Tier Logic Inc., has been retained by a leading marketing agency to provide its Platform3 technology to a global confectionary company for a major shopper marketing promotion during the spring and summer of 2016.
The promotion will utilize Snap3, the receipt scanning module of Platform3, to activate a sweepstakes campaign where entrants have the chance to win a grand prize worth $20,000 or thousands of secondary prizes. To enter the sweepstakes consumers will upload a photo of their candy purchase receipt to a Snap3 microsite as proof of purchase from participating retailers. Winners will be randomly chosen from among all entrants.
"Our Snap3 technology will enable our customer to influence shoppers' purchasing decisions at the point-of-sale with an attractive prize while collecting valuable consumer data about where, when and who bought their products," said Robert Craig, CEO of 3 Tier Logic. "We continue to work on projects for 2015, while at the same time increasingly working with a number of agencies and directly with major brands to implement Snap3 and Social Portal into their annual shopper marketing budgets for 2016."
Snap3 and Social Portal are proprietary modules of 3TL's core product Platform3, which also has integrated proprietary modules for rewards and loyalty, data mining and customer relationship management. Snap3's Optical Character Recognition mobile shopper marketing technology enables in-store promotions by 'reading' uploaded receipts, verifying proof-of-purchase, and awarding rewards on a consumer-specific basis, while collecting valuable consumer data regarding including who, where and when products are purchased. Social Portal's consumer-to-consumer content marketing technology enables companies to reward consumers for sharing published content that supports their brands via Twitter, Facebook and Instagram.
About 3TL Technologies Corp.
Platform³ is a Software as a Service (SaaS) consumer marketing platform. It enables Consumer Packaged Goods (CPG) companies and consumer brands to engage shoppers through their mobile device and influence their purchasing decisions. Platform³ encompasses proprietary consumer engagement strategies and technology modules including Snap³ (purchase receipt scanning), digital promotions, purchase data mining, loyalty and rewards. Consumer Packaged Goods (CPG) companies and major retail brands use Platform³ to influence and incentivize shoppers to interact with their brand and make purchases in-store and online. 3 Tier Logic has provided marketing technology solutions to Abercrombie & Fitch, Anthony Robbins, Best Buy, EA Sports, Fandango, Food4Less, Hollister, MGM Resorts International, Maestro Dobel Tequila, Monster Beverage Corporation, Oakley, Pennsylvania Real Estate Investment Trust, Playtex/Diaper Genie, Ralph Lauren, Red Bull, St. Louis Rams, The Wet Seal, Universal Music, US Performing Arts Camps, and dozens of other companies. For more information, visit 3tltechcorp.com.
For additional information about the company please visit www.sedar.com. The TSX Venture Exchange Inc. has in no way passed upon the merits of the transaction and has neither approved nor disapproved the contents of this press release. Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. This news release contains forward-looking information, which involves known and unknown risks, uncertainties and other factors that may cause actual events to differ materially from current expectation. Important factors - including the availability of funds and the results of financing efforts, - that could cause actual results to differ materially from the Company's expectations are disclosed in the Company's documents filed from time to time on SEDAR (see www.sedar.com). Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release. The Company disclaims any intention or obligation, except to the extent required by law, to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.
SOURCE 3TL Technologies Corp
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3 Tier Logic, Robert Craig, Chief Executive Officer, (604) 639-5441, [email protected]
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