Global Delivers Viewers the Ultimate Multiplatform Comedy Event with The Second City Project
The Second City Project Launches Online on Globaltv.com and Global Go Beginning Monday, March 9
The Second City Project Special Airs April 19 on Global
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TORONTO, March 9, 2015 /CNW/ - Global and Second City go for comedy gold with a fresh take on sketch comedy with The Second City Project, a dynamic multiplatform collection of addictive, laugh-out-loud content launching on Globaltv.com and Global Go. Beginning today, an onslaught of comedic sketches invade social networks, including Vine, Facebook, Twitter, Instagram and YouTube, before culminating in a must-see broadcast special on April 19 at 8:30 pm ET/PT on Global. The special includes exclusive never-before-seen sketches as well as trailblazing pieces from the larger than life characters that audiences have laughed with online.
"The Second City Project is an exciting opportunity for us to move into the digital space with short form comedy that is perfectly suited for the online community," said Christine Shipton SVP, Content, Shaw Media. "There is no other brand more synonymous with comedy than Second City, and we couldn't be more thrilled to introduce the incredibly talented group of Second City writer-performers to our audiences through such an engaging platform."
Introducing a host of hilarious new comedic characters from the world's premiere name in comedy – the Second City Toronto and Chicago theatres – The Second City Project features sketch comedy at its finest with two parallel worlds: a sleek cinematic world of filmed sketches and semi-scripted scenes from the writers' room. The writers' room offers viewers a glimpse into the workplace politics, sexual tension and outright shenanigans at play in vignettes about life behind-the-scenes at The Second City Project. But that's not all – satirical takes on network executives, new writers, collaborative culture and the inherent madness of creating sketch comedy for television are just some of the themes explored in the The Second City Project.
Executive Producers Andrew Alexander and Bob Martin put together a cast of some of the most exciting young comic actors in North America for The Second City Project. Featuring showrunner Bob Martin (Slings & Arrows, The Drowsy Chaperone), along with Second City alumni writer-performers Marty Adams (The Ron James Show, Hemlock Grove), Tim Baltz (Better Call Saul, Veep), Caitlin Howden (The Sunday Service), Sam Richardson (Veep), Kayla Lorette (That's So Weird, Roller Town) and Steve Waltien (Chicago Fire).
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About Shaw Communications
Shaw Communications Inc. is a diversified communications and media company. Shaw serves 3.2 million consumers and businesses through a reliable and extensive fibre network. Shaw provides consumers with broadband Internet, WiFi, Digital Phone and Video services. Shaw Business provides businesses with Internet, data, WiFi, telephony, Video and fleet tracking services, and ViaWest provides collocation, cloud and managed services. Shaw Media provides Canadians with engaging programming content through one of Canada's largest conventional television networks, Global Television, and 19 specialty networks, including HGTV Canada, Food Network Canada, HISTORY® and Showcase. Shaw is traded on the Toronto and New York stock exchanges and is included in the S&P/TSX 60 Index (Symbol: TSX – SJR.B, NYSE – SJR). For more information about Shaw, please visit www.shaw.ca.
SOURCE Global Television
For media inquiries, contact: Ashley Applebaum, Senior Publicist, Global Television, 416-934-8481, [email protected]; Rachelle Marion, Publicity Coordinator, Global Television, 416-324-7411, [email protected]
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