GRAND SLAM DOUBLES CHAMPION VASEK POSPISIL PARTNERS WITH CANADA'S MOST DECORATED OLYMPIAN PENNY OLEKSIAK TO LAUNCH HEKATE SPORT

Hekate Sport is the first-ever mushroom powered hydration sports drink created for professional and casual athletes

TORONTO, Aug. 3, 2022 /CNW/ - Two of Canada's most prominent athletes have joined forces to introduce a new sports drink centred on the immunity-boosting and restorative power of functional mushrooms. Made from 100 per cent natural ingredients to reduce stress, improve focus and support recovery, Hekate Sport is the first functional mushroom powered sports hydration drink on the market and available for online purchase at hekate.com.

Hekate Founder and ATP Tennis Player, Vasek Pospisil, Launch Hekate Sport (CNW Group/Hekate)

Having been introduced to the benefits of functional mushrooms from the NBA's Golden State Warriors micro nutritionist during his recovery from back surgery, Pospisil, a health and well-being advocate who co-founded the Professional Tennis Players Association (PTPA), created this line of supplements to help active people take positive steps to improve their daily performance with a healthy mind and body.  

"Functional mushrooms remain overlooked within the sports nutrition and hydration space, yet they're one of the most versatile superfoods on the planet," explained Pospisil. "Their healing power is undeniable, promoting resilience, mental focus, and recovery. With Hekate Sport, we want people to know that sports drinks can offer so many more benefits beyond hydration, making you an all-around better athlete."

Multi-medal winning Olympian, Penny Oleksiak, joined Hekate as an equity partner in 2022 and after using functional mushroom supplements for the past year. Her motivation to partner with the brand stems from a desire to be involved in the health and lifestyle vertical and the daily benefits she's experienced from mushrooms both in and out of the pool. 

"People, not just athletes, are suffering from low energy, burnout and feeling unfocused. Functional mushrooms have been used for centuries and they've been very helpful to me in addressing these common issues. Hekate Sport now makes them even more accessible in a format that's easy to consume and everyone can enjoy," said Oleksiak. 

Other Hekate products include a delicious cocoa blend that sharpens focus and strengthens immunity, and a daily capsule for maximum convenience.

Hekate Sport will also be expanding their athlete sponsorships to promote the virtues of functional mushrooms. Top-ranked professional pickleball player, Tyson McGuffin, is the first athlete to be sponsored by Hekate, with more athlete signings anticipated in the latter half of 2022.

About Hekate

Hekate is a sports nutrition company that has created a line of functional mushroom supplements to help athletes of all levels improve their mental and physical performance. For more information and a full list of products, please visit www.hekate.com

SOURCE Hekate

For more information or to arrange an interview please contact: Hekate: James Lamont (c) 416.859.5870, [email protected]