Holland America Line Selected as Marine Environmental Business of the Year

    
    Cruise line lauded for its fuel conservation and waste reduction efforts




    
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<p><span class="xn-location">SEATTLE</span>, <span class="xn-chron">May 14</span> /CNW/ -- In recognition of its measurable efforts to reduce its environmental footprint both at sea and in port, Holland <span class="xn-person">America Line</span> has been selected as the 2010 Marine Environmental Business of the Year by the Port of <span class="xn-location">Seattle</span> and the <span class="xn-location">Seattle</span> Propeller Club.</p>
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<p>"We applaud and congratulate Holland <span class="xn-person">America Line</span> in winning the 2010 Marine Environmental Business of the Year Award," said Port of <span class="xn-location">Seattle</span> CEO Tay Yoshitani. "Their efforts at using shore power while at berth in <span class="xn-location">Seattle</span> contribute greatly to our Puget Sound Clean Air Strategy and help make Northwest ports the Green Gateway."</p>
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<p>Noting the company's detailed ISO 14001 Environmental Management System (EMS) plan that governs its fleet-wide efforts, the Port praised Holland <span class="xn-person">America Line</span> for its energetic efforts to reduce its impact on the port and the surrounding community through efficient energy management strategies and responsible management of wastewater discharges.</p>
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<p>"We are honored to receive this award and thank the Port of <span class="xn-location">Seattle</span> for recognizing our efforts in environmental stewardship," said Stein Kruse, president and chief executive officer. "Being selected for this award is a testament to our ongoing commitment to preserving the environment both locally and around the world."</p>
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    Reducing Fuel Consumption and Emissions
    
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<p>In the last three years Holland <span class="xn-person">America Line</span> challenged its ships to operate at 98 percent of their fuel budget, and in each of those years the ships consumed 96 percent of their fuel budget. Ships based in <span class="xn-location">Seattle</span> during the Alaska cruise season from May through September eliminate diesel engine emissions through a combination of fuel conservation and shore power usage.</p>
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<p>Other successful fuel reduction strategies include selecting itineraries that allow optimum vessel speed between port calls to minimize fuel use and maintaining equipment according to specifications.</p>
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<p>The company also shares best practices and monthly fuel-use data to encourage competition between vessels to become more efficient.</p>
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    A Decade-long Partnership
    
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<p>Holland <span class="xn-person">America Line</span> ships have been calling at the port of <span class="xn-location">Seattle</span> since the early 1970s. In <span class="xn-chron">May 2002</span>, Holland <span class="xn-person">America Line</span> began basing ships in <span class="xn-location">Seattle</span> for Alaska cruises and began its partnership with the Port to increase tourism into the region. Over the last seven years, its operations have generated more than <span class="xn-money">$2.5 billion</span> for the <span class="xn-location">Seattle</span> area alone. In 2010, the company adds another ship to sail Alaska cruises for a total of four ships based in <span class="xn-location">Seattle</span> sailing 69 cruises from May through September.</p>
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    -- www.hollandamerica.com --

    
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<p>About Holland <span class="xn-person">America Line</span> [a division of Carnival Corporation and plc (NYSE:  CCL and CUK)]</p>
<p>Holland America Line's fleet of 14 ships offers nearly 500 cruises to 320 ports in more than 100 countries, territories or dependencies.  Two- to 108-day itineraries visit all seven continents, and highlights include Antarctica, <span class="xn-location">South America</span>, Australia/New Zealand and Asia voyages; a Grand World Voyage; and popular sailings to ports in the Caribbean, Alaska, <span class="xn-location">Mexico</span>, Canada/New England, <span class="xn-location">Europe</span> and <span class="xn-location">Panama</span> Canal.  A 15th ship, ms Nieuw <span class="xn-location">Amsterdam</span>, is scheduled to join the fleet on <span class="xn-chron">July 4, 2010</span>.</p>
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    World's Leading Cruise Lines
    
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<p>The highest-rated premium cruise line in the world, Holland <span class="xn-person">America Line</span> is a member of the exclusive World's Leading Cruise Lines alliance, which also includes Carnival Cruise Lines, <span class="xn-person">Princess Cruises</span>, Cunard Line, Seabourn Cruise Line and Costa Cruises.  Sharing a passion to please each guest and a commitment to quality and value, these lines appeal to a wide range of lifestyles and budgets.  The World's Leading Cruise Lines offer exciting and enriching cruise vacations to the world's most desirable destinations.</p>
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     CONTACT:  Sally Andrews
       PHONE:  [phone]
         FAX:  [phone]
       EMAIL:  [email protected]





    

For further information: Sally Andrews of Holland America Line, 1-800-637-5029, Fax, [phone], [email protected]