TORONTO, Feb. 13, 2013 /CNW/ - Honda Canada today kicked off the 40th annual Canadian International Auto Show (CIAS) in an impressive way by winning eight different awards for its Honda and Acura brands from ALG and Canadian Black Book - all of which are testament to the quality, reliability and value that both the Honda and Acura brands deliver to Canadian consumers.
"Receiving these awards from ALG and Canadian Black Book for our most popular vehicles as well as our brands, truly reflects our commitment to providing consumers with a quality product with the best possible value available," said Dave Gardner, Vice President of Sales and Marketing, Honda Canada Inc. "We are committed to building on this recognition and continuously strive to achieve the same success throughout our entire lineup."
ALG Awards
ALG's Residual Value Awards honour the vehicles that are forecast to retain the highest percentage of MSRP after a three-year period for luxury brands and a four-year period for mainstream brands. Award recipients are chosen after a careful evaluation of vehicle criteria, including segment competition, historical vehicle performance and industry trends. This year's awards are based on 2013 model year vehicles. Awards are given in 22 vehicle segment categories and two brand categories (Mainstream and Premium). This year's winners include:
- Mainstream Brand - Honda
- Premium Brand - Acura
- Sub-Compact Car - Honda Fit
- Midsize Car - Honda Accord
- Minivan - Honda Odyssey
- Compact Utility Vehicle - Honda CR-V
- Premium Compact Utility Vehicle - Acura RDX
Canadian Black Book Awards
Canadian Black Book's "Best Retained Value Awards" are handed out in 19 categories, given to those vehicles which retained the greatest percentage of their original MSRP over the past four years (since 2009). In their 8th year, CBB's awards guide consumers who are looking for vehicles that hold their value best, thereby reducing the total cost of vehicle ownership...a critical consideration when purchasing a vehicle.
- Sub-Compact Car - Honda Fit
- Minivan - Honda Odyssey (runner-up)
About Honda Canada
Honda Canada Inc. was founded in 1969. It has produced more than 6 million cars and trucks since 1986 at its two manufacturing facilities and builds engines at a third manufacturing plant in Alliston, Ontario, where the Honda Civic and CR-V, Acura MDX and ZDX models are manufactured. Honda Canada has invested more than $2.6 billion in Canada and each year it sources nearly $1.1 billion in goods and services from Canadian suppliers. Honda Canada has sold more than 3.7 million Honda and Acura passenger cars and light-duty trucks in Canada.
About ALG Canada
Headquartered in Santa Barbara, California with an office in Toronto, Ontario, ALG is a leading provider of insights and consulting services to the automotive industry. ALG publishes the Residual Value Guidebook - the benchmark for residual value projections in North America, and has been forecasting automotive residual values for nearly 50 years in both the U.S. and Canadian markets. For more information, visit www.alg.com.
About Canadian Black Book
As Canada's trusted source for unbiased vehicle values for more than 50 years, Canadian Black Book's roots are in providing proprietary industry data to insurance companies, banks, automotive manufacturers and dealers in booklet form and online. In 2010, to meet the increasing needs of consumers looking to make better-informed purchase decisions on new and used vehicles, CBB launched a consumer web site. Featuring listings and exclusive vehicle trade-in and future value calculators, www.canadianblackbook.com has had more than 11 million Canadians log over 100 million page views since launch.
SOURCE: Honda Canada Inc.
Maki Inoue 905-888-4416
Laura Heasman 905-888-4586
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