IF I HAD A MILLION AIR MILES® REWARD MILES….

Fly around the world, take your extended family on a cruise, buy gifts for loved ones
and do it all again - the possibilities are almost endless!

TORONTO, Oct. 18 /CNW/ - With one million AIR MILES reward miles, you and a guest could take a one-week, five-star holiday every year for the next 45 years. As the grand prize winner of the second annual AIR MILES Mile-ionaire giveaway, Chris K., 37, of Toronto, Ontario can do just that. To start, he will fulfill his dream of a vacation in Cuba with his family.

"I've been collecting AIR MILES since 1993 so I know how valuable they are for everyday purchases and travel," says Mile-ionaire, Chris K. "Having one million reward miles to use is beyond my imagination. I am going to start by taking my family on a once-in-a-lifetime trip!"

With one million reward miles, the possibilities are endless. Here are just a few examples of how Chris, the manager of an auto parts shop in Ajax, could also use them:

• Invite 90 friends and family to spend a week at a five-star resort in the Caribbean;
• Take his wife on a romantic trip to Paris for a five-star vacation (leaving him with 950,000 reward miles);
• Enjoy an African adventure to Mount Kilimanjaro - the world's highest free-standing mountain (leaving him with 930,000 reward miles to redeem).

"AIR MILES is thrilled to offer Collectors not only a world of rewards but the chance to win a life-changing amount of reward miles," says Bryan Pearson, president of LoyaltyOne Inc., operators of the AIR MILES Reward Program. "Imagine being able to pay for everything from home renovations, to luxury trips and birthday gifts with reward miles - and then do it all again next year!"

The other Mile-ionaire finalists, each winning 10,000 reward miles are:

• Sonya S. from North Gower, Ontario
• Charles T. from Montreal, Quebec
• Sylvie L. from St.-Charles-de-Drum, Quebec
• Cathy L. from Halifax, Nova Scotia
• Leo D. from Campbellton, New Brunswick
• Suzana K. from London, Ontario
• Caitlin L. from Oakville, Ontario

What could you do with 10,000 reward miles? You could:

• Fly to New York from Toronto, and back, eight times;
• Go to 66 BC Lions CFL games;
• Have four complete spa days (with lunch!);
• Bring home a brand new 40" LCD television.

As always, AIR MILES reward miles can be redeemed for whatever the Collector might be dreaming of!

Last year's Mile-ionaire got started on his million reward mile journey by taking a cruise from Fort Lauderdale to Vancouver and renovating his master bedroom with RONA. Collectors can check out the huge number of rewards at www.airmiles.ca.

About the AIR MILES Mile-ionaire Contest:
The AIR MILES Mile-ionaire Contest ran from May 5, 2010 to June 20, 2010. Collectors entered the contest by redeeming Contest Bonus Offer Coupons when making their everyday purchases or by collecting AIR MILES with their BMO Bank of Montreal AIR MILES MasterCard® or debit card. Contest sponsors include BMO Bank of Montreal, Metro, A&P, Sobeys, Foodland, IGA, Jean Coutu, Pharmasave, Shell, Beaver, Turbo and Payless Gas.

About the AIR MILES Reward Program:
Founded in 1992, the AIR MILES Reward Program is Canada's premier coalition loyalty program. More than 10 million active Collector accounts, representing approximately two-thirds of all Canadian households, actively participate in the Program. The AIR MILES Reward Program allows Collectors to indulge in leisure, entertainment, merchandise, travel and other lifestyle rewards quickly, simply by doing their everyday shopping for products and services at AIR MILES Sponsors. AIR MILES reward miles can be redeemed for more than 800 different rewards, such as movie passes, family attractions, electronic merchandise, sports and recreation, travel and more.

For further information:

Or to arrange an interview with a spokesperson, please contact: 

Anne Locke or Carrie Makrigiannis  
Environics Communications  
416.920.9000    
[email protected]   
[email protected]