Immersive Media Announces Major New Customers

CBC Sports, iClips and MapQuest benefit from Immersive Media's 360-degree Video

CALGARY , Jan. 19 /CNW/ - Immersive Media Corp. (TSXV: IMC www.immersivemedia.com), the world leader in 360-degree, interactive video, today announced it has added three prominent companies - CBCSports, iClips Network and MapQuest - to its customer roster. All three companies are using Immersive Media's patented, 360-degree technology for their websites to give viewers a unique viewing experience.

CBC/Radio-Canada, which is Canada's national public broadcaster and one of its largest cultural institutions, is using Immersive Media's imLIVE(TM) streaming video technology to provide online users of with the best seats in the house for its CBCSports Hockey Night in Canada programming. CBCSports will be using the technology for special "Hockey Night in Canada All-Access" broadcasts throughout the remainder of the season, with Chevrolet as a presenting sponsor.

iClips Network, a leading provider of live-streaming media, will be using Immersive Media's cameras and technology platform to offer live and on-demand, 360-degree interactive videos of events, concerts, music festivals, sports and more.

MapQuest provides consumers with trusted, reliable mapping and navigation solutions and offers valuable features such as aerial/hybrid imagery, multi-point routing and the ability to find the lowest gas prices, and is now offering a 360 View currently available in 30 cities and 13 suburbs across the United States . MapQuest Inc. is a wholly owned subsidiary of AOL Inc.

Immersive Media technology lets viewers control what they see in an online video. With a simple click and drag of a computer mouse, each viewer can control his or her point of view, looking sideways, up or down, or all around in 360-degrees, while also pausing or zooming in or out of the action.

"We've been seeing significant traction for our technology in the latter half of 2009 and early 2010, and are especially thrilled to be working with these leaders in their respective industries--online mapping, live-streaming-media and public broadcasting--to bring unique and interactive experiences to their customers," said Myles McGovern, president and CEO, Immersive Media. "These companies are all trusted brands, and we are honored to help them deliver innovative, new offerings based on our 360-degree video technology."

About Immersive Media Corp.

Immersive Media Corp. is the pioneer and leading provider of 360-degree, interactive video experiences. Its one-of-a-kind geodesic camera and full production services - including rental equipment, training, filming, post-production and distribution options - create high-resolution, immersive video for a variety of uses. From mapping and exploration to monitoring and surveillance to branding and entertainment, Immersive Media customers and agents produce the deepest, most engaging video experiences possible.

Immersive Media is a publicly traded company that is listed under the symbol "IMC" on the TSX Venture Exchange. For more information, please visit www.immersivemedia.com.

(C) 2010 Immersive Media Corp. All rights reserved. All other trademarks are the property of their respective owners.

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For further information: David G. Anderson, Investor Relations, Tel: [phone]; Larry Logan, Media Relations, Tel: [phone], [email protected]