Independent Brand RealCup™ Single-serve Capsules Brings Innovation to the Coffee Aisle With New Marley Coffee® Capsules
Marley Coffee® Brand Gives Coffee Drinkers Something to Sing About By Adding New Flavor Varieties to the Single-serve Coffee Aisle with RealCup® Brand Capsules Compatible with K-Cup Brewers
MISSISSAUGA, ON, March 13, 2014 /CNW/ - RealCup™ brand capsules bring innovation and more choice to the single-serve coffee aisle with the release of five new additions to the Marley Coffee® line.
Due for a spring release, these new additions are sure to get Marley Coffee® fans dancing around their coffee brewers. Don't be surprised if you hear your co-workers humming, or even singing "Buffalo Soldier" over their coffee cups.
Joining Buffalo Soldier in a RealCup™ single-serve capsule will be Mystic Morning, Catch a Fire, Smile Jamaica and Spiced Root Rum. The new coffees will be available beginning in March with flavor profiles to suit every taste. Each of these distinctive blends contains Rainforest Alliance Certified™ (RFA) beans, as part of Rohan Marley's commitment to supporting sustainable and ethical farming practices.
Both Catch a Fire and Spiced Root Rum are light roast coffees created with 100% RFA beans complimented by hints of spice or rum flavors. Spiced Root Rum is inspired by Rohan Marley's carefully aged Jamaican Rum and delivers the reggae spirit his beloved homeland is famous for. Catch a Fire has an innovative taste profile with the spicy, hot flavor of Jamaican chili peppers. Catch a Fire's unique burnin' blend is a first for the Marley Coffee® brand and the single-serve coffee aisle bringing a heat that is right on trend.
Mystic Morning and Smile Jamaica will appeal to those who prefer a medium roast. Mystic Morning is a vibrant coffee made from 100% RFA beans, and boasts cocoa, citrus and spice notes. Smile Jamaica, Marley Coffee® brand's signature blend, is crafted using 20% Jamaican Blue Mountain Coffee and 80% RFA with a rich flavor, balanced acidity and full body. This blend will provide consumers a lower price point and encourage people to try Jamaica Blue Mountain Coffee.
Buffalo Solider, with its earthy, bold and complex flavors, will appeal to those who prefer a dark roast. Buffalo Solider is also 100% RFA coffee. Roasted sweet, this earthy blend is sultry, smoky and deliciously smooth to help you in your fight for survival.
Rohan Marley founded Marley Coffee® brand to honor his father Bob Marley's legacy and continue the family tradition of the celebration and enjoyment of coffee. "RealCup™ brand's commitment to quality and a better tasting cup of single-serve coffee would give Bob Marley something to sing about," says Rohan Marley. "I know he would be proud to drink Marley Coffee® single-serve."
RealCup® brand single-serve capsules are developed by Mother Parkers Tea & Coffee®, a North American coffee roaster with over 100 years of experience. The RealCup® brand partners with a number of innovative, independent coffee and tea companies to bring consumers value, selection and quality. "Collaborating with Marley Coffee® on these five new coffees, each with its own distinct flavor, was a rewarding experience," says Jeffrey Zietlow, Director of Marketing at Mother Parkers. "We are excited to bring added variety and new flavors to the single-serve coffee aisle."
Marley Coffee® enthusiasts will find the new Marley Coffee® single-serve capsules throughout North America through office coffee service and retail outlets.
About RealCup™ Brand Single-serve Capsules:
RealCup™ capsules are designed for use with K-Cup® compatible single-serve brewers. RealCup™ single-serve capsules are manufactured for Mother Parkers Tea & Coffee, one of the largest coffee and tea manufacturers in North America. The company combines state-of-the-art technology and new product innovation with more than 100 years of quality and service excellence to deliver an exceptional beverage experience in mainstream and specialty coffee, tea, and complementary beverages.
*RealCup™ products and Mother Parkers Tea & Coffee and Marley Coffee® are not affiliated with K-Cup® or Keurig Inc. K-Cup® and Keurig® are registered trademarks of Keurig Inc.
SOURCE: RealCup(TM)
Media Contact:
Jennifer Gardner
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510-520-2449
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