Interview opportunities from the October issue of Report on Business magazine
- The Science of Tim Hortons' Secret Formula

Report on Business magazine investigates the coffee Canucks have come to love

TORONTO, Sept. 22 /CNW/ - What are they putting in that coffee? It may be no Dolce Crème Frappuccino, but Tim Hortons takes its coffee seriously and it has become a Canadian java favourite. Each of the two billion cups served annually, at some 3,600 restaurants from Victoria to St. John's, south to Kentucky and as far away as the Kandahar Airfield, tastes the very same. There is all sorts of science that goes into keeping Canucks utterly addicted to Tim Hortons. Now, CEO Don Schroeder is counting on that java to help conquer New York City—and the world - as he hopes to find a formula that will finally seduce pampered palates in the United States.

Writer Dawn Calleja finds out how Tim Hortons' secret blend has catapulted the company to Canadian coffee supremacy in the October issue of Report on Business magazine, available Friday, September 24.

Also in this issue:

The Idiot-Proof Guide to Executive Embetterment - Good news! Getting ahead in business is about more than just hard work. In Report on Business magazine's annual guide to executive education, various contributing writers show how to be the smartest, craftiest, brightest and most popular person in your office—and use bigger words, too. And they'll even show the hardworking types how to go back to school.

Ten Under Twenty - It's hard to be a value investor these days. Canadian stock markets remain about 20 per cent below their pre-meltdown highs. Two years after the market meltdown and the punishing recession that followed, investors are still rattled. But did you know you can still find Canadian companies on the sunny side of the value investor's traditional price/earnings threshold? Writer John Daly reveals the odds-beating companies that didn't get caught in the recessionary rain.

Report on Business magazine is Canada's most-read business publication. Published on the last Friday of every month in The Globe and Mail, Report on Business magazine offers readers insightful, award-winning coverage of Canadian and global business and economics, and is available with copies of The Globe and Mail and online at http://www.theglobeandmail.com/report-on-business/rob-magazine/. The Globe and Mail is a division of CTVglobemedia, a dynamic multimedia company that also owns CTV, Canada's leading private broadcaster.

For further information:

For further information or to arrange an interview please contact:
Jennifer Hills - [email protected], 416-969-2669
Kristen Marano - [email protected], 416 969-2730