Invitation - Metro unveils its Digital Ecosystem

MONTREAL, Sept. 9, 2013 /CNW Telbec/ - Because consumer habits are changing, Metro is pleased to invite you to the unveiling of the Canadian food industry's very first digital ecosystem (web and mobile)!

Who:	Marc Giroux, Vice-President, Chief Marketing and Communications Officer,  Metro Inc.
When:	Tuesday, September 10, 2013
Time:	10 a.m.
Where:	L'Espace 64
Address:	64 Prince Street, Montréal (in the Cité du Multimédia)
Why?	Because Metro wants to simplify the lives of consumers, whose food purchasing habits are constantly changing because of technological innovations, among other factors. According to a Nielsen study (Canadian Consumer Shopping Behaviour Report - March 2013) monthly household grocery shopping activities: 51% Read a grocery retailer's circular/flyer online. 47% Conduct research online (price, review, tec.) 42% Look for deals online 31% Compare prices for a grocery product online 30% of Canadians visit a website before going grocery shopping. This places the web as the third-most popular source behind flyers and recipe books. (emarketer, December 2012)

We await you for a "moving" demonstration… from the website to the store to the mobile application!

Lunch will be served after the presentation.
Free parking: 75 Queen Street.

SOURCE: METRO INC.

RSVP: [email protected]
514 849-4554