Launch of the @IGAQC mobile app - Get more from your online and in-store experience

MONTREAL, March 7, 2016 /CNW Telbec/ - An e-commerce pioneer in Quebec and the first banner to offer online shopping back in 1996, IGA is proud to present its new mobile app today. The app is designed for today's consumer who is short on time and wants simple, convenient, user-friendly tools to help them plan their groceries more efficiently and eat better. Free to download and compatible with Android and iOS platforms, it provides consumers with inspiration and help with planning their meals and shopping for groceries in a snap, thanks to multiple features:

Shopping lists	Make shopping lists from a choice of close to 30,000 products available in store Arrangement of items in the same order they're found in the grocery aisles Lists can be texted and emailed
Scan	Scan a product's bar code to add it directly to a shopping list
Online grocery	The ability to order groceries from anywhere is at your fingertips Choice between in-store pick-up or delivery to your home or workplace at a selected time
Recipes	Inspiration for planning weekly menus Add recipe ingredients to a shopping list
Flyer and customization	Read the weekly flyer Customized product and promotion suggestions based on past purchases
Geolocation	Locate the closest store to where you are

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"The IGA mobile app is an additional step in the development of our digital offering; it's a veritable extension of and a complement to the in-store experience," explains  Alain Dumas, Senior Director of Public Affairs and Digital Strategy at Sobeys Québec. "Our team has worked countless hours and we are proud to have called upon Mirego, an innovative Quebec company, to support us in this ambitious project."

So, by virtue of its simplicity, convenience, and offers, the app fits naturally with Sobeys Québec's Joy of Eating Better movement that aims to help the greatest number of people possible from Quebec and New Brunswick to cook differently and more often, discover local and international flavours, eat healthier, and make responsible choices.

About IGA 

IGA is the largest group of independent grocers in Canada and its presence in Quebec dates to 1953.  IGA retailers are constantly seeking new ways to serve their customers better. The IGA banner includes over 300 IGA, IGA extra, IGA express, and IGA mini stores. IGA is the only group of food retailers to offer consumers the opportunity to accumulate AIR MILES® reward miles. 

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SOURCE IGA

Laurie Fossat, Communications Advisor, Sobeys Québec, Tel.: [phone], ext. 2158, [email protected]