Le Festival d'été de Québec gets the Powder Room star treatment

QUEBEC CITY, July 7 /CNW/ - With approximately 12 to 18 per cent of Canadians experiencing overactive bladder (OAB) symptoms, the Powder Room - a national education program for people with OAB - has compiled a stellar line-up of public restrooms to help provide concert-goers some relief to and from Le Festival d'été de Québec.(1)

Since 2006, the Powder Room has encouraged Canadians to add and rate public restrooms across Canada on the Cross-Canada Powder Room Map - www.powderroom.ca. The map enables the public and those experiencing OAB symptoms to cope by mapping out bathroom locations along routes to ensure they know where a bathroom is at all times. With 28 per cent of Canadians having an urge to urinate that is sometimes difficult to put off, and 30 per cent urinating more than 8 times in a 24-hour period, restrooms to and from Le Festival d'été de Québec have been chosen based on their proximity to the festivities.(2)

"Le Festival d'été de Québec is a fantastic fusion of music and Québec culture," said Beverly Cleland, RN and nurse continence advisor at Montreal General Hospital. "With the Cross-Canada Powder Room Map in hand anyone can experience Le Festival d'été de Québec, the city and its summertime joie de vie."

Restrooms around Le Festival d'été de Québec include:

    
        -  Place Québec, 1050, boulevard René-Lévesque Est (9:30am to 5:00pm)
        -  Maison de la Découverte/Office du Tourisme de Québec,
           835, avenue Laurier (9:30am to 5:00pm)
        -  Plaines d'Abraham, rue Taché (on the west side of the Jardin
           Jeanne-d'Arc) (7:00am to 7:00pm)
        -  Palais Montcalm, 995, Place d'Youville (accessible when concert is
           taking place)
        -  Impérial de Québec, 252, rue Saint-Joseph Est (accessible when
           concert is taking place)
        -  Largo Resto Club, 643, rue Saint-Joseph Est (accessible when
           concert is taking place)
        -  Pub St-Alexandre, 1087, rue Saint-Jean (accessible when concert is
           taking place)
        -  Le Cercle, 228, rue Saint-Joseph Est (accessible when concert is
           taking place)
    

To obtain a print-out of the public restrooms to and from Le Festival d'été de Québec or to provide a rating for a restroom across Canada, please visit www.powderroom.ca.

    
    ABOUT OVERACTIVE BLADDER
    ------------------------
    

Overactive bladder affects approximately 12 to 18 per cent of Canadians. (3) Having the sudden "urge" to urinate, even when the bladder is not full, is the primary symptom of overactive bladder and not, as some believe, incontinence (urine leakage).(4)

    
    ABOUT THE POWDER ROOM
    ---------------------
    

The Powder Room is a national and fully bilingual educational program developed in collaboration with Canadian healthcare professionals. The program works to improve the quality of life of individuals with overactive bladder by helping them to understand, manage and treat the condition. For more information on overactive bladder, visit www.powderroom.ca. The Powder Room has been made possible through an education grant from Astellas Pharma Canada, Inc., a leader in the field of urology.

    
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    (1) Kelleher C, et al. Improved Quality of Life in Patients with
        Overactive Bladder Symptoms treated with Solifenacin. BJU
        International 2005; 95:81-85.
    (2) Leger Marketing, on behalf of the Powder Room, OAB Omnibus Survey.
    (3) Kelleher C, et al. Improved Quality of Life in Patients with
        Overactive Bladder Symptoms treated with Solifenacin. BJU
        International 2005; 95:81-85.
    (4) Wein A, Rackley, R. Overactive Bladder: A Better Understanding of
        Pathophysiology, Diagnosis and Management. J Urology 2006;
        175:S5-S10.
    

/NOTE TO PHOTO EDITORS: A photo accompanying this release is available at http://photos.newswire.ca. Images are free to accredited members of the media/

For further information: or to arrange an interview with an OAB expert or overactive bladder patient contact: Elpi Klapas, energi PR, 514-288-8500 ext. 236, [email protected]