Lendful continues to build its executive team with key hire Mitch Salis

VANCOUVER, April 11, 2016 /CNW/ - Capitalizing on its recent $15M partnership deal with Alterna Bank and its momentum in the market, Lendful, a Vancouver based online marketplace consumer lender has announced a new addition to their executive team, Mitch Salis.

In his previous role as CFO at one of the fastest growing small-business finance companies in Canada, Salis was instrumental in building out the company's operations, financial systems, and overseeing risk functions including underwriting and collections.

'Mitch brings a huge amount of experience to the team, and at this stage of the online lending evolution in Canada, strong management and execution is key. Combined with our recent Alterna deal, getting Mitch in the mix sets us up incredibly well to continue to grow our book', says Lendful CEO, Alex Benjamin.

Lendful director and investor, Dominique Ferst, of Ferst Capital Partners concurs, "It is a great accomplishment and validation of Lendful's potential for us to have attracted Mitch - we are very pleased to have such an experienced operator in our industry join our team at this important time".

Salis will assume the role of Co-Founder & COO. He will oversee the expansion of Lendful's strategic partnerships and lead the build out of our operations. In addition he will focus on raising financing, as well as expanding underwriting, data analytics, collections, and customer service.

'I am thrilled to be joining this impressive and inspiring team at Lendful. The Canadian consumer lending market is massive and our company is strategically positioned to provide millions of underserved borrowers access to capital in a seamless and efficient way.'

To learn more about Lendful, visit lendful.ca

SOURCE Lendful Financial Inc

Alex Benjamin, CEO, Lendful, lendful.ca, [phone]