-- CX-5 Sees Best Sales Month Since Introduction --
TORONTO, June 3, 2013 /CNW/ - Mazda Canada announced sales for May 2013 today totaling 6,904, which represents a decrease of 2% compared to May 2012. Total year-to-date sales of 30,324 are holding steady through the first five months of 2013.
Sales in May were led by the compact Mazda3, with 4,002 sold. Over 55% of all Mazda3's sold in May were equipped with the fuel-efficient SKYACTIV Technology; SKYACTIV Technology-equipped models accounted for 64% of total vehicles sold in May.
For 2014, the CX-5 offers a more powerful 2.5L engine, which features 184 horsepower and excellent fuel economy. The new engine choice for the CX-5 helped push sales higher, increasing the year-over-year sales by 42% for the best sales month on record so far.
"When the CX-5 was introduced just over a year ago, it put the crossover segment on notice with excellent fuel economy and driving dynamics," said Kory Koreeda, President, Mazda Canada. "Now with the new, more powerful 2.5L engine, the CX-5 appeals to even more consumers, and it shows with the best sales month to date."
Sales of the all-new SKYACTIV Mazda6 continue to increase, with a 7% gain over May 2012. The Mazda2 and MX-5 also experienced positive gains in May, increasing 13% and 37%, respectively.
May Highlights
- CX-5 sales are up 42% YOY and is best month on record
- Mazda6 sales rise by 7% compared to May 2012
- MX-5 has best May sales since 2009
- SKYACTIV Technology vehicles accounted for 64% of all sales in May
| May | May | % | YTD | YTD | % | |
| 2013 | 2012 | Change | 2013 | 2012 | Change | |
| Mazda2 | 301 | 267 | 12.7 | 2,219 | 2,721 | -18.4 |
| Mazda3 | 4,002 | 4,240 | -5.6 | 16,134 | 16,134 | 0.0 |
| Mazda5 | 236 | 505 | -53.3 | 1,465 | 2,508 | -41.6 |
| Mazda6 | 335 | 313 | 7.0 | 2,455 | 1,168 | 110.2 |
| MX-5 | 116 | 85 | 36.5 | 303 | 331 | -8.5 |
| RX-8 | - | 5 | -100.0 | - | 30 | -100.0 |
| Passenger Car | 4,990 | 5,415 | -7.8 | 22,576 | 22,892 | -1.4 |
| CX-5 | 1,851 | 1,308 | 41.5 | 6,948 | 4,632 | 50.0 |
| CX-7 | - | 278 | -100.0 | - | 1,878 | -100.0 |
| CX-9 | 63 | 66 | -4.5 | 800 | 511 | 56.6 |
| Tribute | - | 0 | -100.0 | - | 444 | -100.0 |
| Light Truck | 1,914 | 1,652 | 15.9 | 7,748 | 7,465 | 3.8 |
| MAZDA TOTAL | 6,904 | 7,067 | -2.3 | 30,324 | 30,357 | -0.1 |
Mazda Canada Inc. is responsible for the sales and marketing, customer service and parts support of Mazda vehicles in Canada. Headquartered in Richmond Hill, Ontario, Mazda Canada has a nationwide network of 165 dealerships. For additional information visit Mazda Canada's media website at www.media.mazda.ca
SOURCE: Mazda Canada Inc.
Contact: Sandra Lemaitre, National Manager, Public Relations
(905) 787-7167; [email protected]
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