Media Advisory - Family Fun Day supports Alberta couples struggling with infertility

CALGARY, Sept. 11, 2013 /CNW/ -

WHAT:			Generations of Hope Family Fun Day for fertility advocacy and support in Alberta. Free event offering face painting, carnival games, bouncy castle, stage shows, petting zoo and vendors.
WHERE:			Canada Olympic Park, 88 Canada Olympic Road SW
WHEN:			Saturday, September 14, 2013
			11:00 am - 3:00 pm
WHO:			Alberta couples struggling with infertility, Generations of Hope President Terri Abraham, Dr. Cal Green, Director of the Regional Fertility Program
WHY:			Now in its fifth year, Family Fun Day is a celebration of family aimed at raising awareness of the one-in-six Alberta couples struggling with infertility. The event supports Generation of Hope's Fertility Assistance Fund, which brings attention to the thousands of Alberta couples who can't afford costly fertility treatments. Attendees will be encouraged to sign the Generations of Hope petition calling on Alberta Health Services to publicly fund in vitro fertilization, along with other assisted reproductive technologies. Seventy-six per cent of Albertans believe IVF should be publicly funded. Economic analysis shows Alberta would save $78 million by funding single embryo IVF, due to a reduction in the number of multiple births.

About Generations of Hope
Generations of Hope is a non-profit organization devoted to raising awareness of infertility and helping couples struggling with infertility attain their dream of a family.  Through the Generations of Hope Fertility Assistance Fund, families for whom IVF treatment is a challenging financial option can receive assistance for treatment at the Regional Fertility Program.  Since 1985, there have been nearly 11,500 IVF births through the program in Calgary. http://www.generationsofhope.ca/

About the Fertility Assistance Fund
The Generations of Hope Fertility Assistance Fund was created in 2005 as an initiative of the Regional Fertility Program and patient volunteers to financially assist patients struggling with the high costs of fertility treatments, and to raise awareness of the prevalence of infertility in Canada. http://www.generationsofhope.ca/site/about.php

Petition
http://www.generationsofhope.ca/site/1in6-petition.php.

SOURCE: Generations of Hope

Media contacts:

Terri Abraham
President, Generations of Hope
403-470-7151

Dr. Cal Greene
Medical Director, Regional Fertility Program
403-284-9103

Jennifer Knox
Organizer, Family Fun Day
403.807.3781