Media Advisory - Heart and Stroke Foundation

OTTAWA, Oct 4 /CNW/ -

WHAT:	Heart and Stroke Foundation to release 2010 Guidelines for CPR and Emergency Cardiovascular Care
WHEN:	12:30 a.m. EDT Oct. 18, 2010

The new 2010 Guidelines for CPR & Emergency Cardiovascular Care will be published in a supplement to Circulation: Journal of the American Heart Association at 12:30 a.m. ET, Oct. 18, 2010.  The Heart and Stroke Foundation of Canada, co author of the guidelines, will also reveal the results of its new poll which surveyed more than 2000 Canadians across the country on the barriers that impede them from using CPR to revive or resuscitate a person in cardiac arrest.

Embargoed materials and polling results will be available to qualifying media Oct. 12.   CPR experts, cardiac arrest survivors/rescuers and CPR instructors will be available for pre-interviews.

Background:

The guidelines provide science-based recommendations for treating cardiovascular emergencies, particularly sudden cardiac arrest in adults, children, infants and newborns. 

Every five years, hundreds of leading resuscitation experts worldwide review all new and existing research and the guidelines are revised accordingly.

CPR training has been recommended for healthcare professionals and for the general public for more than 40 years.  The Heart and Stroke Foundation of Canada is an international leader in developing the science behind CPR and emergency cardiac care, and a leading funder of heart and stroke research in Canada. 

The Heart and Stroke Foundation (heartandstroke.ca), a volunteer-based health charity, leads in eliminating heart disease and stroke and reducing their impact through the advancement of research and its application, the promotion of healthy living, and advocacy.

For further information:

Eileen Melnick McCarthy
[email protected]
613.569.4361 ext. 318