Media Advisory - Insurance Bureau of Canada teams up with Operation Red Nose
Sydney and the CBU Students' Union to combat impaired driving this holiday
season

SYDNEY, NS, Nov. 20 /CNW/ - Insurance Bureau of Canada (IBC), on behalf of Canada's home, car and business insurers, is joining forces with the Operation Red Nose Sydney and the Cape Breton University Students' Union to get holiday revelers - and their vehicles - home safely during the holiday season.

Operation Red Nose is a free designated-driver service that helps keep roads safe. Last year over 600 volunteers helped drive in excess of 1700 Nova Scotians and their vehicles home and raised over $27,000 for Safe Grad programs in Sydney, Truro and Halifax .

A news conference will be held to launch the 2009 campaign in Sydney:

    
                         November 24, 2009
                         10 - 11 a.m.
                         Cape Breton University
                         Great Hall extension - Multipurpose Room B
                         Sydney, Nova Scotia
    

Special guests will include: Bill Adams , Vice-President, Atlantic, IBC; Hon. Frank Corbett , MLA; Myles Burke , CBRM Deputy Police Chief; and Rudy, the Operation Red Nose mascot!

B-roll and other visuals will be available. Telephone interviews can also be scheduled following the announcement.

For further information: to confirm your attendance or to schedule an advanced interview please contact: Ellen Woodger, [phone], [email protected]; Amanda Dean, [phone] or [phone], [email protected]; Corinne MacLellan, [phone], [email protected]; Kristen McNeil, [phone] (work), [email protected] or [email protected]