Media Advisory - Scotia Capital's Financials Summit Conference to be
Broadcast on Web

TORONTO, Sept. 14 /CNW/ - Scotia Capital is hosting our 11^th annual Financials Summit Conference. This two-day event provides participants with the opportunity to hear Canada's leading Financial Services companies to review corporate strategies, in addition to discussing current topics and trends in the financial markets. Audio portions of the presentations will be broadcast live on the web beginning at 9:00 a.m.

Scheduled presenters and times*  are:

Wednesday, September 15

9:00 a.m.	RBC Financial Group, Gordon M. Nixon, President and Chief Executive Officer (CEO)
9:30 a.m.	BMO Financial Group, William Downe, President and CEO
10:00 a.m.	CIBC, Gerry McCaughey, President and CEO
10:40 a.m.	Bank of Nova Scotia, Richard Waugh, President and CEO
11:10 a.m.	TD Bank Financial Group, W. Edmund Clark, President and CEO
11:40 a.m.	TD Ameritrade, Fred Tomczyk, President and CEO
12:50 p.m.	National Bank of Canada, Louis Vachon, President and CEO
1:20 p.m.	Canadian Western Bank, Larry Pollock, President and CEO
1:50 p.m.	Laurentian Bank of Canada, Rejean Robitaille, President and CEO
2:20 p.m.	Genworth MI Canada, Brian Hurley, Chairman and CEO
2:50 p.m	IGM Financial Inc., Charles R. Sims, Co-President and CEO and Murray J. Taylor, Co-President and CEO
3:20 p.m.	CI Financial, Stephen MacPhail, President and CEO

Thursday, September 16

9:00 a.m.	Great-West Lifeco., Allen Loney, President and CEO
9:30 a.m.	Manulife Financial Corporation., Donald Guloien, President and CEO
10:00 a.m.	Industrial Alliance Insurance and Financial Services Inc., Yvon Charest, President and CEO
10:40 a.m.	Intact Financial Corporation, Charles Brindamour, President and CEO
11:10 a.m.	AGF Management Limited, Blake C. Goldring, Chairman and CEO
11:40 a.m.	DundeeWealth Inc., David Goodman, President and CEO
12:10 p.m.	TMX Group Inc., Thomas Kloet, CEO
1:20 p.m	Sun Life Financial Inc., Dean Connor, Chief Operating Officer (COO)
1:50 p.m.	First National Financial Income Fund, Stephen J.R. Smith, President
2:20 p.m.	Home Capital Group Inc., Gerald M. Soloway, CEO and Martin Reed, President
2:50 p.m.	Equitable Group Inc., Andrew Moor, President and CEO
3:20 p.m.	Sprott Inc., Peter Grosskopf, CEO

Listeners may access the conference live via a web audio link at www.scotiacapital.com.  The conference will be archived on Scotia Capital's website for three months.

* Agenda is subject to change. See www.scotiacapital.com for most current schedule.

Since 1998, Scotia Capital's industry conferences have been ranked No. 1 in Canada by independent surveys.

Scotia Capital is the wholesale banking arm of the Scotiabank Group, offering a wide variety of corporate and investment banking and capital markets products and services to corporate, government and institutional clients. Scotia Capital provides full-service coverage across North America, and also serves selected niche markets globally. It has 29 offices and more than 300 relationship managers organized around industry specialties. For more information, please visit www.scotiacapital.com.

Scotiabank is one of North America's premier financial institutions and Canada's most international bank. With close to 70,000 employees, Scotiabank Group and its affiliates serve approximately 14.6 million customers in some 50 countries around the world. Scotiabank offers a diverse range of products and services including personal, commercial, corporate and investment banking. With more than $523 billion in assets (as at July 31, 2010), Scotiabank trades on the Toronto (BNS) and New York Exchanges (BNS). For more information please visit www.scotiabank.com.

For further information:

Joe Konecny, Scotiabank Public Affairs, 416-933-1795, [email protected]