Media Advisory - Senators GM Bryan Murray and CBC TV's Lucy van Oldenbarneveld to Launch Campaign: "Changing How We Live with Cancer"
OTTAWA, March 30, 2016 /CNW/ - The Ottawa Integrative Cancer Centre (OICC) (@OICCSupport) is proud to announce Bryan Murray, general manager of the Ottawa Senators Hockey Club (@Senators), will lead the OICC's first major fundraising campaign "Changing How We Live with Cancer" as Honorary Chair.
Sponsored by the Ottawa Senators Foundation (@sensfoundation), a VIP breakfast to officially launch the campaign will take place on Wednesday, April 6, featuring keynote speakers Bryan Murray and Lucy van Oldenbarneveld. As cancer patients, Bryan and Lucy will share their experience with the OICC approach to integrating evidence-based complementary therapies with hospital treatments.
"I am proud to take on the role of Honorary Chair for the OICC's first major fundraising campaign," said Bryan Murray, general manager of the Ottawa Senators Hockey Club. "I'm hoping to build awareness of our goal to raise funds so that everyone with cancer in Ottawa has more access to integrative care. Working with the OICC has enabled me to keep both my physical and mental strength high. Naturopathic medicine, massage and yoga have greatly minimized the side effects of my chemotherapy treatments. The OICC and their tremendous staff have allowed me to enjoy all of my normal daily activities, including quality time with family and my passion towards bringing a championship NHL team to Ottawa."
"The OICC has been a lighthouse in the storm for me," said Lucy van Oldenbarneveld, CBC TV News Anchor. "Trying to figure how to manage a diagnosis like breast cancer is something that requires more than just surgery, chemotherapy and radiation. For me, it also meant dealing with the emotional fallout, and the physical recovery from each round of treatment. The OICC has been there to help guide the way."
| What: |
Changing How We Live with Cancer - OICC Campaign Launch sponsored by the Ottawa Senators Foundation |
| When: |
Wednesday, April 6, 7 a.m. – 9 a.m. |
| Where: |
The Canadian Tire Centre, Club Red, 1000 Palladium Drive, Kanata |
| 7:00 a.m. |
Music, Mingling & Breakfast
|
| 7:45 a.m. |
Welcome & Remarks
|
| 8:00 a.m. |
Special Presentation
|
| 8:05 a.m. |
Key Note Speakers
|
| 8:45 a.m. |
Media Interviews |
About the Ottawa Integrative Cancer Centre
The Ottawa Integrative Cancer Centre (OICC) is changing how people are living with cancer. The OICC approach to integrative cancer care enables people to live the best they can while undergoing hospital-based treatment, by reducing side effects, improving quality of life, and helping prevent recurrence.
A not-for-profit organization, the OICC is leading the way in integrative cancer care and research, and is the first of its kind in Central and Eastern Canada. Awarded the two largest-ever integrative cancer care research grants in North America, the OICC is a game changer for cancer. The OICC is a regional centre of the Canadian College of Naturopathic Medicine.
The OICC Foundation campaign "Changing How We Live with Cancer" will fund specialized patient programs, innovative research and subsidized care for those unable to afford integrative care. The campaign will help the OICC respond to the increasing number of cancer patients seeking care.
About the Ottawa Senators Foundation
The Ottawa Senators Foundation empowers children and youth to reach their full potential by investing in social recreation and education programs that promote both physical and mental wellness. In partnership with the Ottawa Senators Hockey Club, alumni association, corporate partners and fans, more than $100 million has been contributed to thousands of initiatives and charities in the National Capital Region since 1992.
SOURCE Ottawa Integrative Cancer Centre (OICC)
For more information and to RSVP, please contact: Heidi Vincent, (613) 293-3564, [email protected]; Brian Morris, [email protected]; Brad Weir, [email protected]
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